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The Economic Relevance of Chief Marketing Officers in Firms' Top Management Teams (open access)

The Economic Relevance of Chief Marketing Officers in Firms' Top Management Teams

This article demonstrates the use of performance attribution analysis to construct a long-short portfolio that buys or sells stocks of firms with or without a Chief Marketing Officer in the Top Management Team.
Date: December 2013
Creator: Abernathy, John L.; Kubick, Tom & Masli, Adi
System: The UNT Digital Library
Hearing It Through the Grapevine: Positive and Negative Workplace Gossip (open access)

Hearing It Through the Grapevine: Positive and Negative Workplace Gossip

This article examines the complex issue of workplace gossip with the intention of providing managers with a deeper understanding of the various functions gossip serves within organizations.
Date: June 28, 2011
Creator: Grosser, Travis & Lopez-Kidwell, Virginie
System: The UNT Digital Library
Which Senses Matter More? The Impact of Our Senses on Team Identity and Team Loyalty (open access)

Which Senses Matter More? The Impact of Our Senses on Team Identity and Team Loyalty

This article examines the relative impacts of the five senses on team identity and team loyalty.
Date: 2013
Creator: Lee, Seunghwan; Heere, Bob & Chung, Kyu-soo
System: The UNT Digital Library
Are They Wearing Their Pride on Their Sleeve? Examining the Impact of Team and University Identification upon Brand Equity (open access)

Are They Wearing Their Pride on Their Sleeve? Examining the Impact of Team and University Identification upon Brand Equity

This article examines the effectiveness of sportswear companies' sponsorship of intercollegiate athletic departments, and the subsequent effects on the students of the university.
Date: 2016
Creator: Wear, Henry; Heere, Bob & Clopton, Aaron
System: The UNT Digital Library
Exploring the Relative Effectiveness of Emotional, Rational, and Combination Advertising Appeals on Sport Consumer Behavior (open access)

Exploring the Relative Effectiveness of Emotional, Rational, and Combination Advertising Appeals on Sport Consumer Behavior

This article examines the relative effectiveness of emotional advertising over rational advertising and combination advertising on sport consumer behavior.
Date: 2018
Creator: Lee, Seunghwan & Heere, Bob
System: The UNT Digital Library
Sport Marketing in Asia: Exploring Trends and Issues in the 21st Century (open access)

Sport Marketing in Asia: Exploring Trends and Issues in the 21st Century

This article develops five research propositions for sport consumer decision-making in a cross-cultural context.
Date: 2015
Creator: Yoshida, Masayuki & Heere, Bob
System: The UNT Digital Library
A New Approach to Measure Perceived Brand Personality Associations Among Consumers (open access)

A New Approach to Measure Perceived Brand Personality Associations Among Consumers

This article proposes a technique to measure brand associations by asking managers about what personality associations they implement while marketing their brand.
Date: 2010
Creator: Heere, Bob
System: The UNT Digital Library
Fan Community Identification: An Empirical Examination of Its Outcomes in Japanese Professional Sport (open access)

Fan Community Identification: An Empirical Examination of Its Outcomes in Japanese Professional Sport

This article tests a model of fan community identification that includes outcome and moderator variables in the contexts of two major professional sport leagues (soccer and baseball) in Japan.
Date: 2015
Creator: Yoshida, Masayuki; Gordon, Brian; Heere, Bob & James, Jeffrey D.
System: The UNT Digital Library
The South Africa World Cup: The Ability of Small and Medium Firms to Profit From Increased Tourism Surrounding Mega-Events (open access)

The South Africa World Cup: The Ability of Small and Medium Firms to Profit From Increased Tourism Surrounding Mega-Events

This article examines how a mega-sport event affects small and medium businesses (SMEs) that hope to profit from the increased tourism associated with the event.
Date: March 2, 2015
Creator: Heere, Bob; Van Der Manden, Pieter & Van Hemert, Patricia
System: The UNT Digital Library
Future time perspective, job satisfaction, and organizational commitment: The mediating effect of self-efficacy, hope, and vitality (open access)

Future time perspective, job satisfaction, and organizational commitment: The mediating effect of self-efficacy, hope, and vitality

This article analyzes the mediating role of self-efficacy, hope, and vitality in the relationship that future time perspective has with job satisfaction and organizational commitment.
Date: March 8, 2018
Creator: Arturo Cernas-Ortiza, Daniel; Mercado-Salgado, Patricia & Davis, Mark
System: The UNT Digital Library
The Importance of Theorizing Social Change in Sport for Development: A Case Study of Magic Bus in London (open access)

The Importance of Theorizing Social Change in Sport for Development: A Case Study of Magic Bus in London

Article using the case of an award-winning sport for development (SFD) charity that expanded their operations from India to London to illustrate the pejorative implications resulting from failing to create a theory of change. A discussion of the results, implications, and recommendations for establishing and implementing a theory of change are provided.
Date: 2021
Creator: Hills, Stephen; Walker, Matthew & Dixon, Marlene
System: The UNT Digital Library

The Path to Loyalty Among Theater Patrons: The Importance of Interaction and a Sense of Brand Community

Access: Use of this item is restricted to the UNT Community
This article studies to what extent a theater serves as a focal point for community development, and whether that sense of community leads to more loyal patrons who are more likely to attends hows and donate to the theater.
Date: 2015
Creator: Shaomian, Armen & Heere, Bob
System: The UNT Digital Library
Income Statement Reporting Discretion Allowed by FIN 48: Interest and Penalty Expense Classification (open access)

Income Statement Reporting Discretion Allowed by FIN 48: Interest and Penalty Expense Classification

This article investigates whether tax avoidance, management compensation, and debt agreements affect the expense classification election and whether this discretion has implications for financial statement users.
Date: July 2016
Creator: Abernathy, John L.; Beyer, Brooke; Gross, Andrew D. & Rapley, Eric T.
System: The UNT Digital Library
General Counsel Prominence and Corporate Tax Policy (open access)

General Counsel Prominence and Corporate Tax Policy

This article examines the role of the general counsel (GC) in corporate tax policy.
Date: August 2015
Creator: Abernathy, John L.; Kubick, Tom & Masli, Adi
System: The UNT Digital Library
Schedule UTP: Stock Price Reaction and Economic Consequences (open access)

Schedule UTP: Stock Price Reaction and Economic Consequences

This article discusses the effects of the Internal Revenue Service (IRS) requirement to disclose uncertain tax positions (UTP) on a new schedule (Schedule UTP) on firm value and firm reporting behavior.
Date: July 2012
Creator: Abernathy, John L.; Davenport, Stephan A. & Rapley, Eric T.
System: The UNT Digital Library

Strategic Voting and Insider Ownership

Access: Use of this item is restricted to the UNT Community
This article outlines a model of strategic shareholder voting that allows outside shareholders to mitigate the influence of insiders.
Date: May 18, 2018
Creator: Marquardt, Blair; Myers, Brett W. & Niu, Xu
System: The UNT Digital Library
Emotional Ability and Associative Learning: How Experiencing and Reasoning about Emotions Impacts Evaluative Conditioning (open access)

Emotional Ability and Associative Learning: How Experiencing and Reasoning about Emotions Impacts Evaluative Conditioning

This article extends evaluative conditioning research by examining how differences in emotional ability impact implicit and explicit attitude formation from conditioning.
Date: April 2, 2018
Creator: Hasford, Jonathan; Kidwell, Blair & Hardesty, David M.
System: The UNT Digital Library
Happy Wife, Happy Life: Food Choices in Romantic Relationships (open access)

Happy Wife, Happy Life: Food Choices in Romantic Relationships

This article examines how relationship partners influence consumer eating patterns.
Date: August 30, 2017
Creator: Hasford, Jonathan; Kidwell, Blair & Lopez-Kidwell, Virginie
System: The UNT Digital Library
Causal Latent Semantic Analysis (cLSA): An Illustration (open access)

Causal Latent Semantic Analysis (cLSA): An Illustration

Article discussing an illustration of causal latent semantic analysis (cLSA).
Date: April 2011
Creator: Hossain, Muhammad Muazzem; Prybutok, Victor R. & Evangelopoulos, Nicholas
System: The UNT Digital Library
A Textual Analysis of Logograms in Chinese IPO Roadshows: How Agreement between Investors and Management Relates to Pricing and Performance (open access)

A Textual Analysis of Logograms in Chinese IPO Roadshows: How Agreement between Investors and Management Relates to Pricing and Performance

Article analyzing the interaction between management and investors during Chinese IPO roadshows through Jaccard Similarity analysis of written Chinese logograms.
Date: February 16, 2022
Creator: Brau, James C.; Cicon, James & Owen, Stephen R.
System: The UNT Digital Library
Trust in Google - A Textual Analysis of News Articles About Cyberbullying (open access)

Trust in Google - A Textual Analysis of News Articles About Cyberbullying

Article presents a textual analysis of news articles about cyberbullying to provide input for prevention and training efforts to combat the issue.
Date: 2022
Creator: Stegmair, Juergen G. & Prybutok, Victor R.
System: The UNT Digital Library
Information Re-Sharing on Social Network Sites in the Age of Fake News (open access)

Information Re-Sharing on Social Network Sites in the Age of Fake News

This article examines the relationship between the characteristics of social media content and re-sharing behavior.
Date: October 3, 2017
Creator: Koohikamali, Mehrdad & Sidorova, Anna
System: The UNT Digital Library
Dynamic Interactive Visualizations: Implications of Seeing, Doing, and Playing for Quantitative Analysis Pedagogy (open access)

Dynamic Interactive Visualizations: Implications of Seeing, Doing, and Playing for Quantitative Analysis Pedagogy

Article presents a sample of dynamic interactive visualizations of relatively complex quantitative topics in statistics, operations management, and management science and discuss their implications for pedagogy for undergraduate and graduate students.
Date: May 16, 2019
Creator: Kulkarni, Shailesh S.; Mai, Bin; Amirkiaee, S. Yasaman & Tarakci, Hakan
System: The UNT Digital Library
Do Collaborative Relationships in Supply Chain Pay-Off? (open access)

Do Collaborative Relationships in Supply Chain Pay-Off?

This article attempts to articulate the theoretical foundation of collaborative relationship in supply chain and survey empirical results on financial gains reported in various research studies.
Date: January 2017
Creator: Kwon, Ik-Whan G.; Hong, Seock-Jin & Kim, Sung-Ho
System: The UNT Digital Library