Texas Jewish Post (Dallas, Tex.), Vol. 66, No. 50, Ed. 1 Thursday, December 13, 2012 (open access)

Texas Jewish Post (Dallas, Tex.), Vol. 66, No. 50, Ed. 1 Thursday, December 13, 2012

Weekly Jewish newspaper from Dallas, Texas that includes local, state, and national news along with extensive advertising.
Date: December 13, 2012
Creator: Wisch-Ray, Sharon
Object Type: Newspaper
System: The Portal to Texas History
Retrospect, December 2012 (open access)

Retrospect, December 2012

Quarterly newsletter of the Denton County Historical Commission discussing the organization's news and activities as well as information about historic locations and events in Denton County, Texas.
Date: December 2012
Creator: Denton County Historical Commission (Tex.)
Object Type: Journal/Magazine/Newsletter
System: The Portal to Texas History
No-thought Shopping: Understanding and Controlling Nonconscious Processing in Marketing (open access)

No-thought Shopping: Understanding and Controlling Nonconscious Processing in Marketing

This dissertation explores how nonconscious thought processing might be affected and activated in ways that influence consumer decision making. To activate nonconscious thought processes, this dissertation relies on priming—the unobtrusive activation of mental representations by stimuli in a social context, which occurs without participants' conscious awareness. Three dimensions of consumer decision making are investigated: purchase intention, product evaluation and arousal. The dissertation is based on the auto-motive model of nonconscious goal pursuit and somatic marker hypothesis. The dissertation is driven by three experiments, which respectively explore crucial areas in priming effects and addresses the following research question: can primes be shaped or controlled by marketers? Specifically, the dissertation examines whether shopping behavior can be primed. Second, the dissertation also examines how facial primes displaying basic emotions (happiness, anger, contempt, disgust, fear, sadness, and surprise) can prime emotion and arousal. Finally the dissertation examines the effect of the interaction of the buying prime with the primes of faces displaying basic emotions on the dependent variables of purchase intention, product evaluation, emotion, and arousal. Results from three experimental studies show that shopping behavior can be primed, and primed participants will exhibit higher product evaluation than those exposed to a control prime. Second …
Date: December 2012
Creator: Fabrize, Robert O., Jr.
Object Type: Thesis or Dissertation
System: The UNT Digital Library
The Rise of the Republicans: Party Realignment in Twentieth Century Texas (open access)

The Rise of the Republicans: Party Realignment in Twentieth Century Texas

This dissertation is a study of the political transformation of Texas during the twentieth century from a predominantly Democratic to a two-party state. It is commonly asserted that the fundamental conservatism of Texas voters led them to abandon the national Democratic Party as it embraced more liberal reforms. This shift led to a rise in support in Texas for the Republican Party, which continued to advocate a more conservative agenda. But this change demands a more thorough explanation at the local level, in part because such a study can also reveal other factors at work. This dissertation first examines how prohibition impacted the state's political status quo and provided an opportunity for the Republican Party to increase its numbers. It then discusses the New Deal and the growth of Texas's oil industry, and how government regulation shaped political developments. The impact of urbanization and suburbanization on Republican growth are also addressed, along with numerous campaigns that reflected the changes occurring in Texas's electorate during this time. Although Dwight D. Eisenhower's 1952 and 1956 wins in Texas were a strong indication of the realignment among Texas voters, it was John G. Tower's election to the United States Senate that served as …
Date: December 2012
Creator: Antle, Michael L.
Object Type: Thesis or Dissertation
System: The UNT Digital Library
International Association of Panoramic Photographers e-Monitor, Volume 3, Number 4, December 2012 (open access)

International Association of Panoramic Photographers e-Monitor, Volume 3, Number 4, December 2012

Monthly newsletter of the International Association of Panoramic Photographers discussing news and events, organizational updates, and articles on topics of interest to members, along with photographs and advertising.
Date: December 2012
Creator: International Association of Panoramic Photographers
Object Type: Journal/Magazine/Newsletter
System: The UNT Digital Library