This thesis builds upon several theoretical ideas. The first of which is the anthropologists’ transition into the corporate context and the particular type of skills and value that someone with anthropological training can bring to operations management. As anthropology is relatively new and unfamiliar to corporations, anthropologists are often hired without explicit knowledge of how they will address organizational problems. Frequently, this incremental relationship building between the anthropologist and the organization leads to shifting project goals which come only after the anthropologist is able to reveal initial findings to someone who has the power to grant the anthropologist further access to employees and company information. This refocusing comes from a building of trust that is crucially important for the anthropologist’s ability to identify social issues, which is the anthropologist’s expertise. In order to develop the context of this project the following paragraphs will explain in more detail and expand into particular cases in which anthropologists have helped organizations to identify and manage social, organizational problems. As a relationship needs to be built between the anthropologist and the organization, here I argue that there needs to be continual relationship building between anthropological, design, and management theories to optimally solve organizational problems.

American downtowns were once the place to see and be seen, but the introduction of the shopping mall in the late 1950s challenged this notion and gave the American consumer a different place to spend their time and money. The prevalence of shopping malls has slowly been declining across the country since the beginning of this century, leaving room in the American retail landscape for downtowns to reclaim their status as community and retail centers. Towns across the U.S. are turning to national and local organizations to assist them in revitalizing their downtown districts. Downtown Bloomsburg, Inc. (DBI), a non-profit organization located in the small town of Bloomsburg, Pennsylvania, has been working since 2006 to revitalize its town’s downtown and main street area. The unique findings presented here were derived from a four month long ethnographic study of downtown Bloomsburg merchants and shoppers and are meant to be used by DBI as a supplemental guide for further revitalization of the town.

The worldwide maternal mortality rate is excessive. Developing countries such as Tanzania experience the highest maternal mortality rates. The continued exploration of issues to create ease of access for women to quality maternal health care is a significant concern. A central strategy for reducing maternal mortality is that every birth be attended by a skilled birth attendant, therefore special attention was placed on motivations and factors that might lead to an increased utilization of health facilities. This qualitative study assessed the perceptions of local population concerning maternal health services and their recommendations for improved quality of care. The study was conducted in the Karatu District of Tanzania and gathered data through 66 in-depth interviews with participants from 20 villages. The following components were identified as essential for perceived quality care: medical professionals that demonstrate a caring attitude and share information about procedures; a supportive and nurturing environment during labor and delivery; meaningful and informative maternal health education for the entire community; promotion of men’s involvement as an essential part of the system of maternal health; knowledgeable, skilled medical staff with supplies and equipment needed for a safe delivery. By providing these elements, the community will gain trust in health facilities …

Foreign-born providers make up over a quarter of the physician workforce nationally. Patients in south central Pennsylvania are primarily white with limited interaction with foreigners which can produce barriers to communication and trust. This study proposes practical steps for building positive relationships between patients and their foreign-born providers. Ethnographic methods were used to interview and survey patients and providers about the relationships between foreign-born providers and patients, primarily in the Summit Health system. The results of the study provide a framework of how trust is built between patients and providers in general, suggest additional actions for foreign-born providers, and propose ways patients can do their part to achieve a positive relationship with their provider. While much of the literature on cultural competence is in the context of patients who are from minority ethnicities, this study adds to the body of research by also considering the providers as part of minority groups.

Today over 1.1 million people are living with HIV/AIDS in the United States; over the last 4 decades mortality rates have decreased largely made in part because of advancement in awareness and treatment options. Treatment adherence has long been considered a vital component in decreasing HIV/AIDS related mortality and has proven to reduce the risk of transmission. However not all patients take their medicine as prescribed. This research study, sponsored by The North Central Texas HIV Planning Council explored how Patient and Provider communication impacted treatment adherence. By utilizing a mixed-methods approach survey data and semi-structured interviews were used to collect insights from both Patients and Providers. Data gleaned through the interview process provided a perspective that could not be captured by using quantitative methods alone. The results from this research yielded multiple themes related to patient and provider communication with recommendations as to how The North Central Texas HIV Planning Council could address treatment adherence, such as Providers focus on Patients perceived severity based on their understanding of disease and illness; that side-effects remain a concern for patients and should not be dismissed; and finally that the word AIDS is perceived to be more stigmatized and as such organizations …

Today breastfeeding is a common conversation with the ever-growing holistic movement and the effort to 'go green' as demonstrated by the proliferation of the organic food industry in recent years within the United States. Breastfeeding may reduce poor health outcomes including infant morbidity and mortality. Infant mortality is a priority in Tarrant County within southeast Fort Worth as defined by this project’s client Healthy Moms – Healthy Babies – Healthy Community. The purpose of this research was to identify the contextual factors that influence breastfeeding decisions among the zip codes in southeast Fort Worth in which infant mortality is greatest. In analysis of the data among breastfeeding mothers and stakeholders, support was the greatest contribution to successful breastfeeding.

This thesis contributes to research that informs the studies of organizational management and organizational anthropology. It examines the internal hierarchy and organizational practices of a Tech Company and describes how findings contributed to policy recommendations aimed towards supporting a “guild” model for organizational success. The data collecting and research were undertaken while working as an employee of the Tech Program and subsequent analysis continued past the end of that phase of work. Methods included semi-structured interviews which captured the sentiments and understandings of employees within the organization, and a questionnaire which revealed sentiments and experiences from former employees. These were buttressed with participant observation engaged through a participatory action research methodology. Findings add to the work directed towards understanding the effect of Founder’s Syndrome within organizations. Additionally, this thesis contributes to a growing body of research centered on best practices for fostering positive organizational growth by creating lines of communication from front-line employees to management level employers.

This thesis contributes to research that informs the design of autonomous vehicles (AVs). It examines interactions among various types of road users, such as pedestrians and drivers, and describes how findings can contribute to the design of AVs. The work was undertaken as part of a research internship at Nissan Research Center-Silicon Valley on the Human Understanding in Design team. Methods included video ethnography “travel-alongs” which captured the experience of travel from the point of view of drivers and pedestrians, analysis of interaction patterns taken from video of intersections, and analysis of road laws. Findings address the implications of what it will mean for AVs to exist as social entities in a world of varied road contexts, and how AVs might navigate the social act of driving on roads they share with a variety of human users. This thesis contributes to an emerging body of research and application on the subject of the AV in the world.

Utilizing a mixed methods approach in assessing cities and metropolitan areas with the highest rates of breast cancer disparities in African-American communities, this study presents the Affiliate perspective of the Susan G. Komen non-profit organization in combination with available socioeconomic data and academic literature. Analyzed through an anthropological lens, qualitative and quantitative data illuminate the lived experiences and dynamic circumstances in which breast cancer disparities are disproportionately experienced in 21 of the nation’s populations of African-Americans. Two main recommendations arose from this research: prioritization of granting to activities such as patient navigation, usage of patient narrative messaging, community-based participatory research methods of program development and implementation, mobile mammography delivery, usage of lay health educators, and self-advocacy education to alleviate barriers to healthcare and supplementation of the current educational activities of the Komen Affiliates through program sharing and leverage of current assets with consideration of current Affiliate capacity. These recommendations may help in alleviating breast cancer disparities present in African-American communities with the highest levels of disparities in the nation.

The Energy Assistance Fund (EAF) is a voluntary, nonprofit fuel fund that provides grants to income qualified utility customers in an effort to help those customers avoid electricity service disconnection. The administering utility and the energy industry as a whole is undergoing transformative change, resulting in a projected decrease of fundraising capacity for EAF among its most substantial donor pool - utility shareholders and employees. Utility customers represent a small percentage of EAF donors, despite the significant size of the customer base. Through a series of ethnographic interviews and secondary research, this thesis seeks to understand the demographics and motivations of utility customers who donate to EAF in order to help improve EAF’s fundraising strategy and donor solicitations to eventually grow customer donations. The goal of EAF is to maintain or grow donations from 2014 levels so the Fund can continue to serve income qualified customers facing energy poverty. This thesis provides a contextual review of fuel funds; challenges faced by the energy and utility industry; the politics and culture of energy; as well as nonprofit sector fundraising challenges and cultures/motivations of giving. This thesis includes client deliverables such as thick description of donor motivation, motivation themes and a donor …

Representatives of the City of Highland Village expressed concern over the risk of wildfires for their community. Anthropology provides many tools for and examples of disaster assessment of preparedness, response, recovery, and mitigation. These tools combined with Geographic Information Systems (GIS) can provide a holistic, cultural ecological look at how such a disaster may take place in the city. The project's methods included a detailed survey of preparedness steps which was analyzed using SPSS and also imported into ArcGIS for spatial analysis, and semi-formal, in-depth interviews with residents of the community regarding preparedness, response, and recovery. Residents fell into a middle category of preparedness, with the majority of participants considering or implementing a few recommended preparedness steps. Interview participants expressed respect for and trust of the city and first-responders, as well as a willingness to volunteer their help during response and recovery stages. Finally the American Community Survey showed that resident socioeconomic vulnerability was considerably low, and no action needed to be taken to advocate for at-risk individuals. Overall, the City of Highland Village showed a high resiliency to disaster. A wildfire likely will not have a major impact on the community as a whole, though the city may reduce …

Embarking on a quest to uncover the shared experiences of Latinos with diabetes in the Central San Joaquin Valley is the principal issue discussed in this body of work. Diabetes is estimated to become a serious public health problem, with a current estimate of more than 30 million already afflicted. Engaging in participant-observation at a local clinic serving patients in a Diabetes Education Program and semi-structured interviews with Latinos attending the program, this research explores cultural experiences of diabetes. The primary aim of this research is to answer how health education information is accepted and interpreted based on cultural definitions of diabetes to inform diabetes management strategies.

A key consideration in the human migration process to a destination country is the need to secure suitable and affordable housing. As housing costs have increased in the United States in recent decades, mobile homes – also known as manufactured housing or "trailers" – have become a significant source of affordable housing for people living in the United States. In rural communities, mobile homes have become a substantial portion of the available housing stock. This research project explored mobile home living specifically in relation to Mexican migrants who lived in a rural county in central North Carolina. Consideration was given to the practical issues of this type of housing, as well as any influence the American stigma of mobile homes might have had on the ways people experienced their homes and communities.

This project aims to explore the beliefs of international teachers regarding the students with whom they work, and the change in those beliefs over time. Participant observation, interviews, and questionnaires were used as tools of collection to address the following research questions: How did teachers' beliefs about students change over time? What variables were significantly associated with the rate of change in teacher beliefs about students? What types of challenges did teaches face while living and working in Thailand? Over the course of four months, I shadowed twenty-two U.S. teachers in thirteen different locations throughout Thailand. Participants were enrolled in an international teaching program in Thailand that provided a cultural orientation and teacher training. Participants were then assigned to teaching jobs throughout the country. Qualitative and quantitative data was analyzed using SPSS and NVivo software. This project contributes to the scholarship of teaching and learning, and anthropological and education research dedicated to exploring teachers' beliefs about students. Results of the study provide vital information about what variables or experiences may influence a critical analysis of beliefs among teachers working with students who they perceive as different from themselves. Due to some of the parallels between this study population and that …

Using ethnographic research methods, I worked with the International Game Developers Association (IGDA) to conduct an exploratory study about developer perspectives on video game preservation. I conducted in-depth interviews with independent developers in the Dallas-Fort Worth region, a hub for Texas game development. These interviews explored developers' knowledge and awareness of game preservation as a topic of concern, archival culture and practices in the industry, and the IGDA's potential role in addressing issues related to preservation work. This research contributes to a growing body of literature on game preservation, urgently needed as many gaming technologies face obsolescence in the near future. I use Ellen Cushman's concept of "perseverance" to examine the difference between simply preserving video games for the future, and the perseverance of game development as a professional trade and artistic craft.

Brand loyalty is a common theme throughout consumer and market research, yet it has not been a major topic among anthropologists. The research presented here is an anthropological exploration of the social and cultural influences on how a unique demographic - millennial males - view their own loyalty to brands. Through the use of qualitative interviews and online surveys, participants provided insight in to how they viewed their favorite brands and how those brands fit in to their lives. After analysis was done on these interviews a number of themes and degrees of attachment were identified and discussed.

Anthropological research conducted in a local Texas hospital provides data to analyze cultural competency. Increasing health equity is a key aspect of cultural competency literature, hospital, and national goals. Examining the local context allows for the analysis of how one hospital can affect public health in the area by using patient-centered care. Using observational and interview data to create the ideal of the patient journey shows how patient families experience cultural competency. Overall, the patient families felt they experienced culturally competent healthcare, however from the hospital structure perspective there could more goals to attain.

Has years of citizen-based nutrient sampling and baseline water quality monitoring efforts only had a "trivial" impact on natural resource management decisions? This thesis will explore this and other findings from a qualitative evaluation of the Rock River Coalition (RRC) citizen-based stream monitoring project in Dane County, Wisconsin, USA. These findings are the culmination of 47 semi-structured interviews with decision-makers from seven client-identified categories and participant observations of board meetings and other watershed groups. Interview questions focused on current strategies of data design and dissemination with the goal of constructing a clearer picture of existing data usage by Dane County decision-makers. In the wider picture of citizen science and community-based research, this case study aims to highlight barriers to data use and potential solutions. The results of this case study were understood through four key frames: (1) Bourdieu's concept of symbolic capital, (2) Barzilai‐Nahon's theory of network gatekeeping, (3) Newman et al.'s framework for leveraging the power of place, and (4) a Foucauldian approach to the production of scientific knowledge. The findings of this study highlight the presence of gatekeeping mechanisms within the scientific field as well as government institutions, problematize the practice of placemaking, assert there is untapped symbolic …

Many senior citizens are surviving on minimal Social Security benefits and as a result, struggle with food security. Metrocrest Services in Farmers Branch, Texas, a suburb of Dallas, is a non-profit organization that provides several food programs to residents of the community including some programs that are specifically tailored to the needs of senior citizens. This project was to provide Metrocrest with an assessment of the food security of their senior clientele as well as other elderly residents of the Metrocrest service area and to evaluate the current senior focused programs. The project utilized qualitative research including both Metrocrest clients and residents who were not Metrocrest clients bot whose demographics were similar. The objectives were to determine the coping skills used by senior citizens in obtaining food, to assess seniors' awareness of the programs offered by Metrocrest, to discover barriers to accessing needed resources and to make recommendations of how programs could be improved or modified if needed. Through my research, I was able to present Metrocrest with a number of recommendations to improve their existing programs. I was also able to recommend some potential new programs that could be designed in conjunction with local senior centers to better serve …

Using ethnographic research in the form of an outcomes assessment, this project aims to unpack and evaluate the experiences of students and significance of the key concepts shared during the Live Algoma-Improvement Science course/and associated projects during the 2015-2016 and 2016-2017 school years. Through the use of evaluative techniques such as interviews, focus groups, and a survey, I endeavor to both strengthen and inform the work Live Algoma is doing and highlight to the community and other stakeholders the valuable impact of this initiative on the students. As part of the Improvement Science course, students from the Algoma School District were trained on key concepts such as failing forward, PDSA, and ways of being to empower them to better handle individual project management, life challenges, and goal setting. While this project was expansive in overall scope, this outcome evaluation sought to understand the retention and internalization by program participants of key concepts imparted from the Improvement Science course and related projects. The findings provide strategic and targeted insights into the success of the course and opportunities for refinements in future Improvement Science courses and school and community projects with Live Algoma and the Algoma School District.

Space exploration is a uniquely human activity. As humans continue to push the limits of exploring the unknown, they have sought knowledge supporting the sustenance of life in outer space. New technologies, advancements in medicine, and rethinking what it means to be a “community” will need to emerge to support life among the stars. Crews traveling beyond the Moon will rely on the development of new technologies to support the technological aspects of their missions as well as their quality of life while away from Earth. Likewise, through advancements in medicine, scientists will need to address remaining questions regarding the effects of long-duration spaceflight on the human body and crew performance. Space explorers must learn to utilize these new technologies and medical advancements while learning to adapt to their new environment in space and as a space community. It is important that researchers address these issues so that human survival beyond Earth is not only achievable but so that life among the stars is worth living and sustaining. This thesis addressed these issues in an attempt to extend the trajectory of space exploration to new horizons.

Latina/o students do not perform at the same level of achievement as their peers, and often lack of parent presence is mistaken for apathy towards their children’s educational success. This research examines the strategies Latina/o parents take in navigating the school system and advocating for their students. A local nonprofit organization with the goal of achieving educational equity for Latina/o parents will utilize these findings and recommendations to develop curricula for a parent literacy program.

The continued investigation into the experiences of individuals with schizophrenia who participate in biomedical research trials is necessary in order to understand participants’ perspectives, motivations, attitudes, values, and beliefs. As important stakeholders in the clinical research process, participant feedback is significant and can help shed light on, not only their experiences, but also deepen understandings when it comes to clinical trial participants’ perceptions of informed consent and personal autonomy. Conducting ethical research demands the exploration of these issues and specifically targeting this vulnerable group helped to address a gap in the literature. This study was conducted for InSite Clinical Research and gathered data in the form of in-depth semi-structured interviews and a short survey instrument with 20 low-income adults diagnosed with schizophrenia that participate in clinical research trials. Findings indicate overall positive research experiences, with motivations aligning with previous research when it comes to trial participation including: altruism, personal benefit, access to medications, financial incentives, and psychosocial treatment. Learning about their illness and themselves, autonomy, and debriefing were also particularly important within this group. Unique to this sample were findings of friendship. Trust in the research staff was identified as a major underlying value and shaping factor impacting informed consent …

The overall main goal of this research is to assist with the planning and creation of an ethnobotanical addition at the Heronswood Garden, a botanical garden located in northwest Washington state recently purchased by the Port Gamble S’Klallam Tribe. Methods included a three month long ethnographic study of Heronswood Garden as an official intern, and conducting a needs assessment that primarily employed participant observation and semi-structured open-ended interviews with all garden employees. Information revealed through the research includes causal issues behind a lack of community participation at the garden, elaboration on the solutions to various issues facilitated by negotiating and combining the views and opinions of the garden’s employees, and author reflections on the needs assessment report and the project as a whole. This research connects itself with and utilizes the methodologies and theories from applied anthropology, environmental anthropology, and environmental science to provide contemporary perspective into the subject of preserving or preventing the loss of biodiversity, language diversity, and sociocultural diversity.