This study was designed to determine whether black journalists who work at black newspapers in Texas felt the Civil Rights movement had affected their industry. Although black newspapers lost an exclusive market for talent that now must be shared with majority-owned newspapers, this report concludes that the operation of black newspapers virtually was unaffected by the Civil Rights movement. It is recommended that this research serve as a starting point for a continuing examination of black newspapers. It would be particularly beneficial if more information could be gathered from people who have worked at now-defunct black newspapers.

The study examined the similarities and differences in the public relations programs of the six Southern Baptist Convention-owned seminaries. Using data collected from surveys and interviews, the study found the general perception of public relations at each seminary good, although some constituencies did not understand the public relations program's purpose. Cooperation among the six seminaries was limited, and most respondents said individual needs kept the seminaries from working more cooperatively. The diversity of primary job responsibilities makes cooperation limited since all programs do not share the same assignments. Limited historical documentation is available on the growth of the public relations programs. The study includes four chapters: a general introduction; an historical overview; analysis of data; and conclusions and recommendation for further study.

This study has two purposes: (1) to provide a reference tool--a list of the best books, articles, and audiovisual materials about photojournalism, and (2) to make a general evaluation of available literature. In response to a mail survey, photojournalists and photojournalism educators recommended twenty-four sources of information about photojournalism in twenty subject categories. Respondents believe reading about photojournalism is important in helping professionals do their jobs well. But, they do not think there is enough up-to-date information available. Further, a majority think photojournalism literature is unrealistic, poorly written and designed, and ineffective in preparing students.

This study examined the public relations practices-- the concept, structure, functions, goals and objectives, procedures, and standards of performance--at Hardin-Simmons University in Abilene, Texas. The study concluded that the public relations practices provide an effective, well-organized, well-planned and well-executed program based on formal goals and objectives, definite philosophy and purpose, and criteria for measurement of effectiveness. Although the program has a good sense of direction, it lacks focus, largely because of the mingling of public relations and fund-raising responsibilities in some staff positions and a lack of separate standards of performance for each staff member. Recommendations to strengthen the program include separate and distinct public relations and fund-raising responsibilities in each staff position and standards of performance for each staff member.

The problem of this thesis is to examine the military-press relationship in Nigeria from 1966 to 1979 and to determine whether activities of the military government contributed to violation of press freedom by prior restraint, postpublication censorship and penalization. Newspaper and magazine articles related to this study were analyzed. Interviews with some journalists and military personnel were also conducted. Materials collected show that the military violated some aspects of press freedom, but in most cases, however, journalists were free to criticize government activities. The judiciary prevented the military from arbitrarily using its power against the press. The findings show that although the military occasionally attempted suppressing the press, there are few instances that prove that journalists were denied press freedom.

The primary purpose of this study is to determine whether there has been a change in attitude of newspaper editors toward privacy matters. The study examines a 1976 survey of editors on some specific situations involving privacy and compares that survey with one done for this paper in the spring of 1983. The study also seeks to determine whether such factors as circulation size, type of readership and political philosophy have any influence on privacy decisions made by editors. The study shows that there has been a change in attitudes. A chi square test showed that the comparison of the two surveys was significant at .01. Figures gathered to determine influences on privacy decisions were scattered among many categories and too small to be statistically significant.

This study examines the organization, function, and role of public relations in Neiman-Marcus Fortnights. Fortnight is an annual October extravaganza combining cultural and community education with merchandising. Information was gathered by interviews with three people associated with Fortnight public relations. The public relations department follows general goals in planning Fortnight public relations activities. Audiences are not restricted. Public relations responsibilities are publicity, press relations, guest relations, community relations, and special events. Evaluations are made with respect to public relations activities of the previous Fortnight. Though public relations is of secondary importance to merchandising, the effectiveness of Fortnight activities would be improved with established objectives, specific audiences, and a formal means of evaluation.

This investigation sought to describe the organization, function, and scope of the internal public affairs program of Carswell Air Force Base, Texas. Data came from in-depth interviews, office files, and military publications. The Carswell Air Force Base internal public affairs program appeared to be without direction and reactive in nature. Personnel had little or no formal journalism or public relations training and demonstrated only a vague awareness of the relationships between publics, tools, and activities. Still, the job seemed to get done, although perhaps not as well or as efficiently as possible. This raises the question: Where does formal journalism or public relations training fit into the running of a public affairs/relations office?

This study was designed to determine whether Time, Newsweek and U.S. News & World Report news magazines expressed. opinions in their coverage of four topics concerning the 1979 energy crisis: United States government, OPEC, oil companies, and consumers. A content analysis of all stories in the three magazines from May to December 1979 indicated that Time was the most opinionated, U.S. News & World Report was second, and Newsweek was most neutral in coverage of the energy crisis. The percentage of article space allotted had no apparent effect upon the magazines' handling of those topics.

The problem of this study was to describe the operation and organization of Francophone Baptist Publications and to learn the publication needs of missionary personnel in the six countries served by the organization. Information for the study was gathered from Baptist history books, minutes from organizational meetings, questionnaires, and personal interviews with office and missionary personnel. The study revealed that although 47 per cent of those receiving questionnaires responded, only 28 per cent knew the materials and the organization sufficiently to evaluate them. This led to the conclusion that a lack of communication between the center and the missionaries exists and that the center should keep the market informed of materials available. The responses indicated that the present publications priorities do not reflect the real needs of the missionary personnel.

Adolf Hitler advocated total control of the press for many years before he was elected Führer. Almost immediately after he assumed power in 1932, Hitler began writing new laws and regulations that totally exorcised all freedoms from the German press. This study follows the path that Hitler took to control the German press from 1920 until the end of World War II. It utilized translations of documents and statements by men whom Hitler appointed to control the press and books written by experts in the fields of communications as well as men who prosecuted Nazi war criminals after World War II. The study found that the control of the press was indeed a very necessary ingredient in Hitler's climb to power and remained crucial during his reign as Führer.

This study seeks to determine, through content analysis, whether there was evidence in news magazines during the 1980 presidential campaign to support the claim that Anderson was a "media-created candidate." Studying weekly issues of Time, Newsweek, and U. S. News & World Report from April 28, 1980 through November 3, 1980, it was found that (a) Anderson received 17 per cent of the total campaign coverage, compared to Reagan's 42 per cent and Carter's 37 per cent, and (b) overall, Anderson's coverage was mildly negative in all magazines. The study concludes that rather than "creating" Anderson, news magazines may have undercut his viability by restricting the length and number of stories about him.

This study examines the public relations practices of the Public Relations Department and the Human Relations Department at National Semiconductor Corporation. Source material included interviews with twelve company employees, company publications, and other publications. Five chapters deal with particular problems with which the semiconductor industry in the 'United States is confronted; background and development of National Semiconductor Corporation; organization and practices of the Public Relations Department; and public relations practices of the Human Relations Department. The study finds much strength in each of the two departments but concludes that the public relations function would be strengthened by consolidation into one department. It recommends further scholarly research of public relations practices at other electronics companies.

Sun Yat-sen used six propaganda techniques in the United States to help overthrow the Ching Dynasty in 1911: (a) individual propaganda to gain supporters through personal contact and individual persuasion; (b) propaganda of deed to solicit donations and to mobilize his supporters for military actions; (c) travel propaganda to broaden the base of revolutionary support; (d) newspaper propaganda to publicize and explain his revolutionary program; (e) debate propaganda to refute antirevolutionary criticism through speeches and pamphlets; and (f) missionary propaganda to seek sympathy and support from American missionaries and Christians.

This study sought to determine the demographics of the managing editors of the 111 religious magazines listed in the 1981 edition of Writer's Market and the similarity of those magazines' editorial practices to editorial practices described in magazine textbooks. The sixty-four managing editors who answered the questionnaire tended to be college-educated, to say their chief motivation for working on a religious magazine was serving God and man and to be satisfied with their work. Twenty-five per cent of the managing editors in the study had undergraduate majors or master's degrees in journalism. The magazines' self-reported editorial practices in such areas as copy handling, proofreading, layout and design were similar to those described in magazine textbooks.

This study describes the development of the Interscholastic League Press Conference, its goals, intents, and membership growth from its inception through 1980. The current director and all available past directors of the organization were interviewed and the organization's records researched for insight into the history of the organization. This study concludes that the organization and its directors have influenced the development of high school journalism in the state of Texas through convention sessions, critiques, and judging of newspapers and yearbooks. The organization's founder, DeWitt Reddick, exerted a lifelong influence through his personal involvement and his influencce in the selection of six of his seven successors.

This study gives an historical account of foreign ownership of newspapers in Kenya. Since the establishment of the first newspaper in the early 1900s, to the modern publication of daily newspapers in Kenya, the press has been dominated by foreign owners, writers and advertisers. Before independence from Britain, foreign domination was expressed by the total disregard of the African by the newspapers. After independence, foreign domination continued as the government, dedicated to the free enterprise capitalist system, has not made any substantial effort to nationalize already established newspaper companies. In 1977 the first African-owned newspaper, a weekly was established. Today, there is no African-owned daily newspaper. All indications are that only the modernizing process will result in African ownership and control of newspapers.

The problem of this study was to determine how Chinese students obtain news from home. The study was conducted in Dallas, Fort Worth, and Denton, with 182 respondents from six universities. The study determined that Chinese students obtained Chinese news from Chinese newspapers circulating in the United States. The longer Chinese students remained in the United States, the fewer letters they received from home and the fewer newspapers and clippings their family and friends sent them. The conclusion of the study was that Chinese students read Chinese newspapers because they wish to maintain ties with their hometown and culture. Students stated that Hong Kong local news was their primary item in reading Chinese newspapers.

The proposition that American network television news coverage of sub-Sahara Africa increased substantially after the 1975-76 Angola conflict is examined in this study of the responsiveness of television to changing news values at the international level. News coverage for two thirty-month periods before and after the Angola conflict is compared using data derived from the Television News Index and Abstracts. The study finds that network news coverage of sub-Sahara Africa increased from 0.36 per cent of total news time before the Angola conflict to 4.46 per cent after, indicating that network news coverage is a reflection of the intensity of United States government activity at the international level.

The study was designed to identify the public relations structures at eight Dallas hotels, their functions and activities, and if public relations effectiveness is evaluated. Findings were based on sixteen interviews with senior management and public relations coordinators. The study concluded that public relations programs are structured by either separate public relations department, public relations activities combined with other department, or an external agency. The public relations functions range from image-building to participation in sales and marketing with primary responsibility of promotion and publicity dominated by economic considerations. One weakness is the lack of formal research methods to discern public opinion. There is a lack of understanding by hotel management of the potential and scope of public relations programs.

This study was concerned with determining how the Algerian dailies, El Moudjahid, and El Djomhouria, and the United States dailies, The New York Times and The Christian Science Monitor, which function in two different press systems, compare in reporting international news in terms of type and tension. This study concludes that the four dailies are similar in type of news; they report more news than editorials, more straight news than in-depth reports, more news of elites than common people, and more news from the Third World than from the Western World or the socialist bloc, and they differ in tension in that the tension within international news was higher in the two United States dailies than in the two Algerian dailies.

The problem of this study was to determine which publications available to Texas credit union managers are selected for reading and on what bases these choices are made. The study considered independent publications and those within the credit union industry. Survey respondents were Texas credit union managers. The study found that managers depend heavily on the two publications of the state trade association, two to three publications of the national trade association, and the state regulatory agency newsletter in cases of state-chartered credit unions. Independent publications function as secondary information sources. It was recommended that the Texas Credit Union League combine its two publications and that the Credit Union National Association consider combining publications.

The problem of this study was to determine whether any relationship existed between foreign students' cultural and economic backgrounds and their attitudes toward American advertising and advertising media. The major findings of this study were that foreign students had a slightly favorable attitude toward American advertising and spent a great deal of time with American mass media. The stage of economic development of foreign students' home countries and the length of time foreign students stayed in the United States were powerful group predictors of their attitudes toward American advertising.

The study examined China's conduct of its most important overseas propaganda activities in the United States during World War II. The findings showed that the main characteristics of China's propaganda in the United States in the war years included, (a) official propaganda in the United States was operated by the Chinese News Service and its branch offices in several cities; (b) unofficial propaganda involved work by both Americans and Chinese, among them, missionaries, newspapermen, and businessmen who tried to help China for different reasons; (c) both China lobby and Red China lobby, changed people's image about China, either the Nationalists or the Communists; and (d) propaganda toward the overseas Chinese in the United States was to collect donations and stir up patriotism.