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Provision of Mature Traveler Desired Services and Attributes by Hotel Type and Size
In the past the mature market was often misunderstood and not considered to be a profitable market segment for hotel operators to pursue. Growing demographic numbers and increased affluence within the mature market are reasons for reconsideration. This study examined the business value of the mature traveler and the provision of services and attributes desired by mature travelers, as perceived by managers.
Date:
December 1994
Creator:
Potter, Virgil E. (Virgil Eugene)
System:
The UNT Digital Library
Characteristics of Four-Year Baccalaureate Hotel, Restaurant and Institutional Management Programs
The research questions of this study were to determine the specific hotel, restaurant and institutional management courses offered as required and elective courses, to determine which hospitality management courses were taught by faculty members in the hospitality management program versus being taught by faculty in other programs, to determine the teaching methods used to present hospitality curriculum, and to determine the distance learning methods currently used.
Date:
August 1996
Creator:
Kirby, Allison D. (Allison Dawn)
System:
The UNT Digital Library