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Shifting paradigms for fashion: from total to global to smart consumer experience
This review discusses how consumers, the retail industry, and business strategies contribute to the fashion paradigm shift from Total to Global (TCE) to Smart Consumer Experience (SCE) concepts,
Date:
October 24, 2014
Creator:
Kim, Haejung; Ahn, Soo-Kyoung & Forney, Judith C.
Object Type:
Review
System:
The UNT Digital Library
Eatertainment: Utilitarian and hedonic motivations for patronizing fun experience restaurants
This paper from the 5th Asia Euro Conference 2014 conference proceedings explores the hedonic and utilitarian motives for patrons dining in fun experience restaurants.
Date:
September 2, 2014
Creator:
Josiam, Bharath M. & Henry, Wendy
Object Type:
Paper
System:
The UNT Digital Library
“Namastey London”: Bollywood Movies and Their Impact on how Indians Perceive European Destinations
This article analyzes the perception of European destinations through the eyes of Indian Bollywood film viewers to determine how perception is influenced by what is viewed in films. Results indicate differences in destination preference among Bollywood viewers and worldwide tourist trends. Findings indicate that prominently featuring a landscape within Bollywood films can significantly impact Indians’ perception on the destinations’ image.
Date:
June 2014
Creator:
Josiam, Bharath M.; Spears, Daniel L.; Dutta, Kirti; Pookulangara, Sanjukta & Kinley, Tammy
Object Type:
Article
System:
The UNT Digital Library