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66 Matching Results

Start Over Partner UNT College of Business Collection UNT Scholarly Works

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Results: 1 - 24 of 66 next
Best Match Title Creator Date Created (Newest) Date Created (Oldest) Date Added (Newest) Date Added (Oldest)
A New Approach to Measure Perceived Brand Personality Associations Among Consumers
A New Approach to Measure Perceived Brand Personality Associations Among Consumers
A Theory-of-Planned-Behavior Perspective on B2C E-Commerce
A Theory-of-Planned-Behavior Perspective on B2C E-Commerce
Teaching Basic Marketing Accountability Using Spreadsheets: An Exploratory Perspective
Teaching Basic Marketing Accountability Using Spreadsheets: An Exploratory Perspective
Network Theory
Network Theory
Causal Latent Semantic Analysis (cLSA): An Illustration
Causal Latent Semantic Analysis (cLSA): An Illustration
Hearing It Through the Grapevine: Positive and Negative Workplace Gossip
Hearing It Through the Grapevine: Positive and Negative Workplace Gossip
Consumers from Emerging Markets: Perceptions and Attitudes Toward Global Sporting Brands
Consumers from Emerging Markets: Perceptions and Attitudes Toward Global Sporting Brands
Latent Semantic Analysis: Five methodological recommendations
Latent Semantic Analysis: Five methodological recommendations
Leadership and Knowledge Management in an E-Government Environment
Leadership and Knowledge Management in an E-Government Environment
Creating a Collaborative Online Project for an MBA Core course
Creating a Collaborative Online Project for an MBA Core course
Schedule UTP: Stock Price Reaction and Economic Consequences
Schedule UTP: Stock Price Reaction and Economic Consequences
“Managing through Failure”: More than an Oxymoron?
“Managing through Failure”: More than an Oxymoron?
Book Review: Using Social Media in the Classroom: A Best Practice Guide
Book Review: Using Social Media in the Classroom: A Best Practice Guide
Which Senses Matter More? The Impact of Our Senses on Team Identity and Team Loyalty
Which Senses Matter More? The Impact of Our Senses on Team Identity and Team Loyalty
Corporate Responsibility: A Moral Agent or a Profit Agent? A TOMS Shoes Case Study
Corporate Responsibility: A Moral Agent or a Profit Agent? A TOMS Shoes Case Study
Adding New Content to MKTG 3700 - Marketing and Money
Adding New Content to MKTG 3700 - Marketing and Money
Instructor-Directed, Student-Driven Engagement
Instructor-Directed, Student-Driven Engagement
The Economic Relevance of Chief Marketing Officers in Firms' Top Management Teams
The Economic Relevance of Chief Marketing Officers in Firms' Top Management Teams
Cause-Related versus Non-Cause-Related Sport Events: Differentiating Endurance Events Through a Comparison of Athletes' Motives
Cause-Related versus Non-Cause-Related Sport Events: Differentiating Endurance Events Through a Comparison of Athletes' Motives
Tax Incentive Proposals to Enhance Child Support Payment Compliance and Tax Progressivity
Tax Incentive Proposals to Enhance Child Support Payment Compliance and Tax Progressivity
Comments of the Auditing Standards Committee of the Auditing Section of the American Accounting Association on PCAOB Staff Consultation Paper, Auditing Accounting Estimates and Fair Value Measurements
Comments of the Auditing Standards Committee of the Auditing Section of the American Accounting Association on PCAOB Staff Consultation Paper, Auditing Accounting Estimates and Fair Value Measurements
Fan Community Identification: An Empirical Examination of Its Outcomes in Japanese Professional Sport
Fan Community Identification: An Empirical Examination of Its Outcomes in Japanese Professional Sport
How the Source of Audit Committee Accounting Expertise Influences Financial Reporting Timeliness
How the Source of Audit Committee Accounting Expertise Influences Financial Reporting Timeliness
The Path to Loyalty Among Theater Patrons: The Importance of Interaction and a Sense of Brand Community
The Path to Loyalty Among Theater Patrons: The Importance of Interaction and a Sense of Brand Community
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