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The Path to Loyalty Among Theater Patrons: The Importance of Interaction and a Sense of Brand Community
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This article studies to what extent a theater serves as a focal point for community development, and whether that sense of community leads to more loyal patrons who are more likely to attends hows and donate to the theater.
Date:
2015
Creator:
Shaomian, Armen & Heere, Bob
Object Type:
Article
System:
The UNT Digital Library
Using eReaders to Enhance Literacy Instruction in the Content Areas
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Use of this item is restricted to the UNT Community
This book chapter focuses on the use of ereaders as a learning tool to motivate and engage students, support content learning, and promote literacy development across content areas.
Date:
2015
Creator:
Fang, Zhihui; Eutsler, Lauren; Coatoam Chapman, Suzanne & Qi, Yang
Object Type:
Book Chapter
System:
The UNT Digital Library