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Delaying Evacuation: Risk Communication in Mobilizing Evacuees (open access)

Delaying Evacuation: Risk Communication in Mobilizing Evacuees

Evacuation is oftentimes the best means to prevent the loss of lives when residents encounter certain hazards, such as hurricanes. Emergency managers and experts make great efforts to increase evacuation compliance but risk area residents may procrastinate even after making the decision to leave, thus complicating response activities. Purpose - This study explores the factors determining evacuees’ mobilization periods, defined here as, the delay time between the decision to evacuate and actual evacuation. The theoretical model that guides this research is built on the protective action decision model (PADM). It captures both the social and psychological factors in the process of transferring risk information to mobilization action. The psychological process of risk communication originates from personalized external information and ends with the formation of risk perception, ultimately influencing evacuees’ mobilizations. Design/methodology/approach – Using structural equation modeling (SEM), the model is tested using survey data collected from Hurricane Rita (2005) evacuees in 2006 (N = 897). The residents of three Texas coastal counties (Harris, Brazoria, and Galveston) are randomly selected and telephone-interviewed. Findings – The findings indicate that mobilizations are affected directly by respondents’ concerns of the threats to their personal lives and costs and dangers on their evacuation trips. The …
Date: August 2014
Creator: Li, Xiangyu
System: The UNT Digital Library