Degree Discipline

A Relationship-based Cross National Customer Decision-making Model in the Service Industry (open access)

A Relationship-based Cross National Customer Decision-making Model in the Service Industry

In 2012, the CIA World Fact Book showed that the service sector contributed about 76.6% and 51.4% of the 2010 gross national product of both the United States and Ghana, respectively. Research in the services area shows that a firm's success in today's competitive business environment is dependent upon its ability to deliver superior service quality. However, these studies have yet to address factors that influence customers to remain committed to a mass service in economically diverse countries. In addition, there is little research on established service quality measures pertaining to the mass service domain. This dissertation applies Rusbult's investment model of relationship commitment and examines its psychological impact on the commitment level of a customer towards a service in two economically diverse countries. In addition, service quality is conceptualized as a hierarchical construct in the mass service (banking) and specific dimensions are developed on which customers assess their quality evaluations. Using, PLS path modeling, a structural equation modeling approach to data analysis, service quality as a hierarchical third-order construct was found to have three primary dimensions and six sub-dimensions. The results also established that a country's national economy has a moderating effect on the relationship between service quality and …
Date: August 2013
Creator: Boakye, Kwabena G.
System: The UNT Digital Library
Supply Chain Network Planning for Humanitarian Operations During Seasonal Disasters (open access)

Supply Chain Network Planning for Humanitarian Operations During Seasonal Disasters

To prevent loss of lives during seasonal disasters, relief agencies distribute critical supplies and provide lifesaving services to the affected populations. Despite agencies' efforts, frequently occuring disasters increase the cost of relief operations. The purpose of our study is to minimize the cost of relief operations, considering that such disasters cause random demand. To achieve this, we have formulated a series of models, which are distinct from the current studies in three ways. First, to the best of our knowledge, we are the first ones to capture both perishable and durable products together. Second, we have aggregated multiple products in a different way than current studies do. This unique aggregation requires less data than that of other types of aggregation. Finally, our models are compatible with the practical data generated by FEMA. Our models offer insights on the impacts of various parameters on optimum cost and order size. The analyses of correlation of demand and quality of information offer interesting insights; for instance, under certain cases, the quality of information does not influence cost. Our study has considered both risk averse and risk neutral approaches and provided insights. The insights obtained from our models are expected to help agencies reduce …
Date: May 2013
Creator: Ponnaiyan, Subramaniam
System: The UNT Digital Library
Accuracy and Interpretability Testing of Text Mining Methods (open access)

Accuracy and Interpretability Testing of Text Mining Methods

Extracting meaningful information from large collections of text data is problematic because of the sheer size of the database. However, automated analytic methods capable of processing such data have emerged. These methods, collectively called text mining first began to appear in 1988. A number of additional text mining methods quickly developed in independent research silos with each based on unique mathematical algorithms. How good each of these methods are at analyzing text is unclear. Method development typically evolves from some research silo centric requirement with the success of the method measured by a custom requirement-based metric. Results of the new method are then compared to another method that was similarly developed. The proposed research introduces an experimentally designed testing method to text mining that eliminates research silo bias and simultaneously evaluates methods from all of the major context-region text mining method families. The proposed research method follows a random block factorial design with two treatments consisting of three and five levels (RBF-35) with repeated measures. Contribution of the research is threefold. First, the users perceived a difference in the effectiveness of the various methods. Second, while still not clear, there are characteristics with in the text collection that affect the …
Date: August 2013
Creator: Ashton, Triss A.
System: The UNT Digital Library