This thesis is an examination of "paranoid conspiracy" films, a film noir subgenre that emerged in mainstream American cinema in the early 1970s and turns on vast, shadowy conspiracies located within U.S. "power structures" (government agencies, the military, the media) and directed against the American public. Specifically, it focuses on the emergence of these films in the 1970s, their almost complete disappearance during the Reagan presidency, and subsequent reemergence in the early 1990s. Placing representative texts in the context of U.S. political and social reality of the last three decades, it analyzes the relationship between the conspiracy theory genre, the "crisis of confidence" in the American society, and the process of formation of American national identity.

The thesis examines the relationship between Martha Stewart's rendition of domesticity and a broader cultural trend of the late 1990s U.S. domestic retreatism. It argues that the mode of construction and representation of the "domestic dream" in Stewart's programs cannot be examined outside of such concepts as class and ethnicity, whose understanding depends on the cultural, social, and political context of a given era, a context, in which they become transparent as aspects of the Western (white, patriarchal) status quo. Performing a deconstructive reading of these categories as employed by Stewart in the process of creation of her media persona, the thesis examines what the negative as well as positive reactions to "Martha Stewart" convey about the condition of American society of the late 1990s and early 2000s.