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Factors Influencing the Selection of Apparel Worn to Work by Women in the Dallas-Forth Worth Metroplex (open access)

Factors Influencing the Selection of Apparel Worn to Work by Women in the Dallas-Forth Worth Metroplex

This study investigated factors influencing the selection of apparel worn to work by women who attended fashion and wardrobe seminars in the Dallas-Fort Worth metroplex. Clothing selection factors were analyzed by computer according to age, marital status, work status and education. The majority most frequently wore suits and separates to work. Single participants preferred separates. Most wore sizes considered average. Respondents most frequently purchased apparel from department stores. Brand name and designer apparel were occasionally purchased. Though interested, few respondents had taken advantage of personal consultant services. It was recommended that retailers make wardrobe services known to the public.
Date: August 1982
Creator: Russell, Jean, 1958-
System: The UNT Digital Library