General Electric Company's Theaterama press release (open access)

General Electric Company's Theaterama press release

Text is The General Electric Company's press release describing the Theaterama experience at the 1968 World’s Fair known as HemisFair ’68, held from April to October 1968 in San Antonio entitled "The Wonderful World of Progress." The Circular theater used a variety of audio visual techniques, including live-to-film, film-to-live, “op art,” “blue mat” and magic effects as well as music and lyrics. Featured was a mythical Genie of the Southwest, who spoke and interacted with the onstage hostess-housewife. The release details the writers of the show, its musical score, the 16 hostesses, the "genie" portrayed by television performer Bill McCutcheon and many of the special effects used. The release goes on to include the seating capacity of 16,100 persons and the length of the show, 20 minutes. The release also describes the performance as well as its objective at HemisFair ’68.
Date: March 28, 1968
Creator: General Electric Company
Object Type: Text
System: The Portal to Texas History

Aerial view of HemisFair '68

Photograph from a helicopter of the HemisFair '68 site in San Antonio, Texas, a few weeks from opening day. Prominent structures include the 622 foot high Tower of the Americas (center-right), the United States Confluence Theater and United States Exhibit Pavilion at left foreground, and the Convention Center, Arena, and Theater in mid-ground. Downtown San Antonio buildings are visible behind the fairgrounds.
Date: March 12, 1968
Creator: unknown
Object Type: Photograph
System: The Portal to Texas History
The Bru-it, March-April 1968 (open access)

The Bru-it, March-April 1968

Special issue of the Lone Star Brewing Company newsletter, focused on HemisFair '68, with information about facilities, attractions, exhibits, and participants. It also contains information regarding the Company's distribution and other updates.
Date: March 1968
Creator: Lone Star Brewing Company
Object Type: Journal/Magazine/Newsletter
System: The Portal to Texas History