Weekly newspaper from Garber, Oklahoma that includes local, state, and national news along with advertising.

Article asserts that visual imagery is one of the most important methods of communicating with consumers, but scholars have generally neglected the role of different forms of visual imagery (representational and abstract). The authors demonstrate that prevention-focused versus promotion-focused mindsets guide the interpretation of meanings conveyed by representational versus abstract visual imagery as a nonverbal means to achieve regulatory fit.