The Energy Assistance Fund (EAF) is a voluntary, nonprofit fuel fund that provides grants to income qualified utility customers in an effort to help those customers avoid electricity service disconnection. The administering utility and the energy industry as a whole is undergoing transformative change, resulting in a projected decrease of fundraising capacity for EAF among its most substantial donor pool - utility shareholders and employees. Utility customers represent a small percentage of EAF donors, despite the significant size of the customer base. Through a series of ethnographic interviews and secondary research, this thesis seeks to understand the demographics and motivations of utility customers who donate to EAF in order to help improve EAF’s fundraising strategy and donor solicitations to eventually grow customer donations. The goal of EAF is to maintain or grow donations from 2014 levels so the Fund can continue to serve income qualified customers facing energy poverty. This thesis provides a contextual review of fuel funds; challenges faced by the energy and utility industry; the politics and culture of energy; as well as nonprofit sector fundraising challenges and cultures/motivations of giving. This thesis includes client deliverables such as thick description of donor motivation, motivation themes and a donor …

The National Museum of the Pacific War presents an interview with A K Sheffield. Sheffield joined the Navy in late 1943. He completed Armed Guard School in San Diego. He served with the Navy Armed Guard aboard a transport ship, and traveled to the Philippine Islands. In May of 1944, Sheffield was aboard the SS Henry Bergh when it ran aground on the Farallon Islands, and shares details of those events. He traveled through the Pacific Islands, to Japan and throughout the Atlantic. Sheffield does not speak of participating in any battles or combat. He returned home aboard USS Iowa (BB-61) after the war ended in late 1945.

The National Museum of the Pacific War presents an interview with A K Sheffield. Sheffield joined the Navy in late 1943. He completed Armed Guard School in San Diego. He served with the Navy Armed Guard aboard a transport ship, and traveled to the Philippine Islands. In May of 1944, Sheffield was aboard the SS Henry Bergh when it ran aground on the Farallon Islands, and shares details of those events. He traveled through the Pacific Islands, to Japan and throughout the Atlantic. Sheffield does not speak of participating in any battles or combat. He returned home aboard USS Iowa (BB-61) after the war ended in late 1945.