Presented by the Humble Oil & Refining Company, this production reviews college football highlights from the Southwest Conference during the 1956 season. Narrator Kern Tips recaps regular season conference games between the Baylor University Bears, Texas Tech University Red Raiders, University of Arkansas Razorbacks, Southern Methodist University Mustangs, Rice University Owls, University of Texas at Austin Longhorns, Texas A&M University Aggies, and Texas Christian University. It also takes a break from game highlights to feature several members of the 1956 All-Southwest honor team. At the conclusion, the film follows Southwest Conference champion TCU to the Cotton Bowl Classic game against Syracuse University.

Following the 1960 presidential election, a special election was held to fill the United States Senate seat vacated by then Vice President Lyndon B. Johnson. This telecast from May 1961 promotes the candidacy of Jim Wright, who was then serving in the United States House of Representatives from Texas’ 12th congressional district. The election drew a field of 71 potential candidates, with Republican John G. Tower narrowly defeating interim appointee and Democrat William Blakely in a runoff election. (As a result, Tower became the first Republican senator from Texas since Reconstruction.) Wright finished in third place.

In 1968, then-Vice President Hubert Humphrey won the Democratic Party’s nomination for president and embarked upon a national tour to build support for his candidacy. Included amongst the many stops he made were visits to Fort Worth and Dallas, captured in this footage. After landing at Carswell Field, Humphrey visits with several Texas politicians, including Governor of Texas John Connally and United States Congressman Jim Wright of Fort Worth. He then delivers speeches at a public rally and a campaign dinner. Next, Humphrey flies to Dallas, where he speaks at another campaign rally. First Lady Lady Bird Johnson also makes an appearance.