Language

24, Lost, and Six Feet Under: Post-traumatic television in the post-9/11 era. (open access)

24, Lost, and Six Feet Under: Post-traumatic television in the post-9/11 era.

This study sought to determine if and how television texts produced since September 11, 2001, reflect and address cultural concerns by analyzing patterns in their theme and narrative style. Three American television serials were examined as case studies. Each text addressed a common cluster of contemporary issues such as trauma, death, and loss.
Date: May 2008
Creator: Anderson, Tonya
System: The UNT Digital Library
"According to Their Wills and Pleasures": The Sexual Stereotyping of Mormon Men in American Film and Television (open access)

"According to Their Wills and Pleasures": The Sexual Stereotyping of Mormon Men in American Film and Television

This thesis examines the representation of Mormon men in American film and television, with particular regard for sexual identity and the cultural association of Mormonism with sexuality. The history of Mormonism's unique marital practices and doctrinal approaches to gender and sexuality have developed three common stereotypes for Mormon male characters: the purposeful heterosexual, the monstrous polygamist, and the self-destructive homosexual. Depending upon the sexual stereotype in the narrative, the Mormon Church can function as a proponent for nineteenth-century views of sexuality, a symbol for society's repressed sexuality, or a metaphor for the oppressive effects of performing gender and sexuality according to ideological constraints. These ideas are presented in Mormon films such as Saturday's Warrior (1989) as well as mainstream films such as A Mormon Maid (1917) and Advise and Consent (1962).
Date: May 2009
Creator: Sutton, Travis
System: The UNT Digital Library
Attracted to the Medium: An Analysis of Social Behaviors, Advertising, and Youth Culture in the Emerging Mobile Era (open access)

Attracted to the Medium: An Analysis of Social Behaviors, Advertising, and Youth Culture in the Emerging Mobile Era

This thesis is a reception study that examines potential reasons why the adolescent to college aged demographic of youth culture is embracing communicative and informational mobility. The project attests that the move to mobility is motivated by two major factors, the attraction of being an early adopter of technology and the way social behaviors are made attractive in mobile marketing. Chapter 1 explores the importance of these social behaviors, as they are very much intertwined and contribute to how youth acclimate into society. Chapter 2 demonstrates that creating social distinction and cultural capital is linked to being an early adopter of technology. The remaining portion of the document examines recent mobile advertisements and why youth would be attracted to the aesthetic and thematic elements contained in the advertisements. Chapter 3 examines how Blackberry utilizes the behavior of creating and expressing identity in their advertisements. Chapter 4 focuses on how Apple has worked to create a community centered around their brand. Finally, Chapter 5 looks at how Google/Android has highlighted the acquisition, sharing, and utilization of content through the phenomenon of applications. With this project, I hope to illustrate the rationale why youth would be attracted to communicative and informational mobility.
Date: August 2011
Creator: Battin, Justin M.
System: The UNT Digital Library
Baseball in the Digital Age: The Role of Online and Mobile Content in Major League Baseball's Media Product Portfolio (open access)

Baseball in the Digital Age: The Role of Online and Mobile Content in Major League Baseball's Media Product Portfolio

This case study evaluated Major League Baseball's (MLB) media product portfolio to identify how broadcast revenues have evolved over the past decade. This research looked back across baseball's long, dysfunctional history with broadcasters in order to recognize the significance of its ambitious use of online content. While MLB had failed to fully utilize the potential of broadcasting, the league's aggressive online strategy through its Advanced Media (MLBAM) division made it the industry leader in broadcasting live streaming sports video. MLBAM expanded its online streaming video to mobile phones and iPad, further expanding the distribution of its content. This research compared MLBAM revenue to traditional broadcast revenue while analyzing the online division's role in promoting the MLB brand. This case study concluded that while MLBAM had made a number of groundbreaking developments, the league could still improve its use of embedded, shared video clips, archived footage and international marketing in order to further extend the brand equity of the MLB, its thirty individual brands and its media product portfolio.
Date: December 2010
Creator: Hutton, Brian P.
System: The UNT Digital Library
Beach Drive: Public Rights and Private Property: A Documentary Film (open access)

Beach Drive: Public Rights and Private Property: A Documentary Film

The Texas Open Beaches Act states that the public beach extends from the water up to the line of vegetation. Once a privately-owned property is submerged, it transfers into state ownership. Because of severe erosion and the shifting nature of vegetation, the Village of Surfside has lost several rows of houses and streets and, currently, over thirty houses are located on the public beach obstructing public access in violation of the Texas Open Beaches Act. The extreme erosion in this small village on the Texas Gulf Coast puts homeowners, property owners, legislators, and beachgoers in difficult positions and many are at odds with one another. The documentary film is structured around rental property owner Russell Clinton, environmentalists Ellis Pickett and Jeff Hooton, and former State Senator A.R. "Babe" Schwartz.
Date: August 2006
Creator: Schoenbaechler, Jessica
System: The UNT Digital Library
Behind the Scenes of The Steve Taylor Story: A Documentary (open access)

Behind the Scenes of The Steve Taylor Story: A Documentary

Behind the Scenes of The Steve Taylor Story: A Documentary is the written companion to a 39-minute documentary film entitled, The Steve Taylor Story. The film explores the controversial career of Christian musician Steve Taylor. It also chronicles the ideology of the Christian subculture in America through the hegemony of the dominant Christian culture and Steve's actions in opposition to it.
Date: May 2009
Creator: Gibson, Sarah Edith
System: The UNT Digital Library
The Best Medicine (open access)

The Best Medicine

The Best Medicine is an animated documentary that explores the true stories behind the live performances of stand-up comedians. The film juxtaposes live stand-up performances with candid interview footage combined with animation and illustration. Three subjects– Michael Burd, Casey Stoddard, and Jacob Kubon– discuss alcoholism, childhood abuse, and sexual anxiety, respectively. Their candid, intimate interviews reveal personal information, creating a new context with which to understand live stand-up comedy performance. This illustrates themes of finding humor in dark or painful circumstances and the cathartic nature writing and performance.
Date: May 2015
Creator: Lechler, Ron
System: The UNT Digital Library
Big Hair and Big Egos: Texan Stereotypes in American Entertainment Media as Formed Through Television Viewing. (open access)

Big Hair and Big Egos: Texan Stereotypes in American Entertainment Media as Formed Through Television Viewing.

This thesis explores the stereotypes of Texans portrayed in American entertainment media, and attempts to identify the reasons for both the existence, and persistence of these images. The study includes a brief history of Texas, and background information on the formulation of stereotypes. Cultivation theory is used to explain the process of stereotypes formed through television viewing. Content analysis of the responses from an on line survey involving 52 participants revealed that people outside the state of Texas have strong perceptions about Texans that are consistent with media representations. As the level of television viewership increased, so did the indelibility of the impressions. Those who watch more television were more likely to perceive the image of Texans as negative, and less likely to change their opinions of Texans after visiting the state.
Date: August 2006
Creator: Burdette, Catherine Bowers
System: The UNT Digital Library
Blood Brothers (open access)

Blood Brothers

Blood Brothers as a media project works as a diptych. There are two – seemingly identical – pieces of the project that must both be experienced to understand the project as a whole. The first piece of the project is the linear documentary. This part captures the experience as it exists in the past. It exists as a master copy of the original story of mine and my foster brother’s relationship. This version of the story will always exist in the past. The second part is the live-cinema documentary performance. In this version of the story, my foster brother and I are no longer only images on a screen; we are living, breathing, and emotional subjects in the present. Our presence alters how the audience consumes the material.
Date: August 2012
Creator: Quam, Jonathon David
System: The UNT Digital Library
Born in Beirut (open access)

Born in Beirut

The film starts with another ordinary day, two elderly men playing Backgammon, cars passing by, children playing in the street; scenes anyone anywhere in the world can relate to. Seemingly without warning, as the sun set on that ordinary day, the audience is taken on a perilous journey through war-torn Beirut. Born in Beirut is a thoughtful and poetic examination of war through the eyes of a child who lived through endless conflict in war-torn Beirut. The film examines the futility of war and the price paid in innocent lives.
Date: August 2007
Creator: Khalaf, Tania
System: The UNT Digital Library
Branded Content: Understanding the Mechanisms of Strategic Messaging in Entertainment Television Formats (open access)

Branded Content: Understanding the Mechanisms of Strategic Messaging in Entertainment Television Formats

Branded content as an advertising tactic is a growing phenomenon that is not widely researched and is generally ambiguous in nature. This study uses qualitative methods to explain how branded content is defined, how it functions, and how it can influence a brand. Case studies of IKEA and Chevrolet were compared alongside four interviews with branded content professionals. the data collected suggests that branded content in structure and substance is varied, however it comprises engagement, the brand, and financial transaction. the data collected also suggested that brands take a variety of stances when controlling content to support their brand, and that branded content generally supports the intangible aspects of a brand, as opposed to product features.
Date: May 2012
Creator: Nicholson, Danielle Marie
System: The UNT Digital Library
Bus Ride to Liberation: a Historical Video Documentary of the Acres Homes Transit Company in Houston, Texas (open access)

Bus Ride to Liberation: a Historical Video Documentary of the Acres Homes Transit Company in Houston, Texas

The Acres Homes Transit Company in Houston, Texas is Texas' first African American owned and operated bus company. Some say it is the first in the South. The company was developed during the height of the civil rights period. It serves as an establishment of economic empowerment during the oppressive civil rights era. The video is a historical visual documentation of the bus company from its beginning to its end. An accompanying written profile describes the research process, the pre-production, production and post-production stages, as well as future proposals for the documentary.
Date: May 1994
Creator: Childress, Doris (Doris Elaine)
System: The UNT Digital Library
Campania In-Felix (Unhappy Country) (open access)

Campania In-Felix (Unhappy Country)

This documentary film explores the damages produced by the illegal dumping of toxic waste in the environment and the rise in health concerns specific to the Campania region in Southern Italy. The management of waste material in the region is in the hands of the Camorra - a mafia organization with vast economic and political power. Through the narration of personal stories, the documentary reveals the broken emotional and cultural balance between the people from the region and their land.
Date: May 2011
Creator: Corsale, Ivana
System: The UNT Digital Library
Central American Media: A Comparative Study of Media Industries in Guatemala, Nicaragua, Honduras, El Salvador, and Costa Rica. (open access)

Central American Media: A Comparative Study of Media Industries in Guatemala, Nicaragua, Honduras, El Salvador, and Costa Rica.

The five countries that lie on the isthmus connecting North and South America have endured a past of colonialism, civil war, and natural disaster. As these countries evolve in the 21st century, growing economies and political peace provide a promising outlook for the citizens of these nations. The media industries in these nations have varying levels of development which are explored in this thesis. Using Michael Porter's 1990 framework and a case study methodology, this thesis explores the differences and similarities of media industries in Guatemala, El Salvador, Honduras, Nicaragua and Costa Rica, and what may be done to ensure future success in an increasingly global world.
Date: August 2008
Creator: Salzman, Catherine C.
System: The UNT Digital Library
Chinese Leftist Urban Films of the 1930s (open access)

Chinese Leftist Urban Films of the 1930s

This thesis explores the films produced by leftist filmmakers of the 1930s which reflect the contemporary urban life in Shanghai.
Date: August 1998
Creator: He, Xin, 1970-
System: The UNT Digital Library
Classless: on Being Middle Class in America (open access)

Classless: on Being Middle Class in America

Classless: On Being Middle Class in America is a documentary film that explores what it means to be middle class in America. The film combines personal narrative, folksy reporting, and comedy as the film's director— Joe Brown, tries to reconcile his own status anxiety with everyday understandings of social class. Classless takes the form of a journey; the film travels through the American South, Northeast, and the Mountain West while trying to get at the heart of our middle class American Dream. Classless forwards three main arguments: (1) the American middle class is not as all-encompassing as seems; (2) Americans are more concerned about inequality than both politicians and the media suggest; and (3) many Americans are not actually middle class, economically speaking.
Date: May 2013
Creator: Brown, Joseph V.
System: The UNT Digital Library
Confronting Convergence:  Are Higher Education Administrators Using a Strategic Planning Approach to Mass Communication Curriculum Convergence? (open access)

Confronting Convergence: Are Higher Education Administrators Using a Strategic Planning Approach to Mass Communication Curriculum Convergence?

Professors in mass communications departments of higher education institutions continue to search for the best way to prepare graduates for the ever-changing world of print, broadcast, and online media. Business administration theories have long been used in other areas, including education. While some application of strategic planning has been documented with regards to education, there is not much to reference in this area. The study investigated the use of strategic planning in developing a course of action for curriculum convergence in mass communication programs. The study used a purposive sample to determine if administrators are utilizing this method as a part of curriculum convergence. The results indicated a use of this method among institutions involved in curriculum convergence.
Date: May 2010
Creator: Huckeba, Kristyn L.
System: The UNT Digital Library
Contemporary Pirates: An Examination of the Perceptions and Attitudes Toward the Technology, Progression, and Battles that Surround Modern Day Music Piracy in Colleges and Universities. (open access)

Contemporary Pirates: An Examination of the Perceptions and Attitudes Toward the Technology, Progression, and Battles that Surround Modern Day Music Piracy in Colleges and Universities.

The pilot study used in this thesis examined the attitudes and perceptions of a small group of students at the University of North Texas. The participants in this pilot study (n=22) were administered an online music file sharing survey, a Defining Issues Test (DIT), and participated in a small focus group. This thesis also outlined the history and progression of online music piracy in the United States, and addressed four research questions which aimed to determine why individuals choose to engage in the file sharing of copyrighted music online.
Date: August 2004
Creator: Latson, Christopher Craig
System: The UNT Digital Library
Cowboys, Postmodern Heroes, and Anti-heroes: The Many Faces of the Alterized White Man (open access)

Cowboys, Postmodern Heroes, and Anti-heroes: The Many Faces of the Alterized White Man

This thesis investigates how hegemonic white masculinity adopts a new mode of material accumulation by entering into an ambivalent existence as a historical agent and metahistory at the same time and continues to function as a performative identity that offers a point of identification for the working class white man suggesting that bourgeois identity is obtainable through the performance of bourgeois ethics. The thesis postulates that the phenomenal transitions brought on by industrialization and deindustrialization of 50's through 90's coincide with the representational changes of white masculinity from paradigmatic cowboy incarnations to the postmodern action heroes, specifically as embodied by Bruce Willis. The thesis also examines how postmodern heroes' "intero-alterity" is further problematized by antiheroes in Tim Burton's films.
Date: August 2000
Creator: Murphree, Hyon Joo Yoo
System: The UNT Digital Library
¿Cuándo te Veré? “When Will I See You?” (open access)

¿Cuándo te Veré? “When Will I See You?”

This film examines the phenomenon of a family divided by the U.S.-Mexico border. Saul, the head of the family, migrated north in search of a better life for his wife and children while they stayed behind in Mexico. Not having the documents to cross the border has resulted in being apart from his family for more than ten years. This is a story about separation, pain, and the ultimate sacrifice a family makes as a means of survival.
Date: August 2011
Creator: Colunga, Elizabeth H.
System: The UNT Digital Library
Dangerous, Desperate, and Homosexual: Cinematic Representations of the Male Prostitute as Fallen Angels (open access)

Dangerous, Desperate, and Homosexual: Cinematic Representations of the Male Prostitute as Fallen Angels

The purpose of this study is to frame the cinematic male prostitute as a "fallen angel" to demonstrate that the evolution of the cinematic hustler has paralleled historicized ideological definitions of male homosexuality. Because cultural understandings of male homosexuality frequently reflect Judeo-Christian ideological significations of sin and corruption, the term "fallen angel" is utilized to describe the hustler as a figure who has also succumbed to sin due to his sexual involvement with other men. This study constructs an epochal analysis of eight films that explores the confluence of the social understanding of homosexuality with the cinematic image of the hustler from the mid 1960s through the present. In doing so, this study shows that the image of the cinematic hustler is intricately tied to the image of the male homosexual in material cultures and eras that produce them. A filmography is included.
Date: May 2008
Creator: Lay, John Phillip
System: The UNT Digital Library
Differences in Marketing Mainstream and Independent Feature Films in the United States (1990-1995) (open access)

Differences in Marketing Mainstream and Independent Feature Films in the United States (1990-1995)

The purpose of this study is (1) to examine mainstream studio films and their marketing (2) to examine independent films and their marketing (3) to explore the marketing challenges of independent films (4) to explore new developments in independent film and the emergence of crossover films (5) to explore the benefits of alliances between the major studios and independent film distributors (6) to examine the diminishing differences between major studio films and independent films.
Date: December 1995
Creator: Ford, Conny (Conny M.)
System: The UNT Digital Library
Diffusion Of Location Based Services And Targeting Us Hispanics: A Case Study (open access)

Diffusion Of Location Based Services And Targeting Us Hispanics: A Case Study

This study reviews factors that identify U.S. Hispanics as being an ideal target market for adopting Location Based Services (LBS). By using the diffusion of innovation theory, an observed pattern of Hispanics’ adoption of technology, advertisements, smartphones and various smartphone value-added services reveals U.S. Hispanics to be more likely to adopt LBS than non-Hispanics. The study also identifies the top U.S. cell phone wireless providers and analyzes their marketing position towards U.S. Hispanics. AT&T, Sprint, T-Mobile and Verizon are noted as marketing their services to U.S. Hispanics via in-culture messages and campaigns. The four wireless providers also utilize LBS as a profitable tool and market LBS to their customers, regardless of ethnicity.
Date: December 2011
Creator: Yepez, Jennifer
System: The UNT Digital Library
Disturbing the Peace (open access)

Disturbing the Peace

Disturbing the Peace is a short, 16mm sync-sound fiction film. Alone one stormy night, a woman must contend with an intruder breaking into her home. The intruder turns out to be a teenage boy. He claims to have broken in only to retrieve a family heirloom he hid there when he and his parents lived in the same house years ago. When the boy finds the heirloom, the woman begins to believe his story, and soon realizes he doesn't have a good home life. The boy asks permission to stay until the storm breaks. She agrees. Should the boy be trusted, or is he telling one lie after another? The police arrive to witness the outcome of the story.
Date: December 1997
Creator: Hatton, William, 1972-
System: The UNT Digital Library