Photograph of a man standing beside an in-store display in Skillern Drug Store.

Photograph of a man beside an in-store display in Skillern Drug Store.

Photograph of a Philco sign used during a television ad. The text, "Philco Famous for Quality the World Over" is in the center of a circle with two olive branches wrapping around the inside of the circle.

Photograph of a man next to an in-store display at Skillern Drug Store.

Photograph of the WBAP logo superimposed on an illustration of a cowbell.

Photograph of a Hoffman television slide.

Photograph of Leonard's department store advertisement.

Photograph of a slide advertising Sam's Isbell Salon.

Photograph of a slide for Sugar Cube Sunday.

Photograph of a slide displaying an image of the front view of the Factory Outlet Shoe Store.

Photograph of young students in a classroom film set. The room has very short walls over which the rest of the room where the show is being filmed is visible. There are eleven students visible, three sitting to the left of the image with their backs to the camera and the rest sitting to the right of the image. In between the rows of desks is a man in a suit who is holding crayons and is stooped down as if he is teaching the students. The classroom has a desk to the left of the image, a piano in the background of the right side, and there are two chalkboards at the front, one of which is on a stand and the other is attached to the wall. Above the chalkboard is a light colored strip that shows the letters of the alphabet, with both lower and upper case, and only the letters G-Z are visible. In the background, above the walls of the classroom, are the letter "WNBEAT" which are hanging on the taller walls of the sound stage. There is a boom microphone visible on the upper right hand side of the image.

Photograph of an advertisement for Farm and Home. There is an illustration of a woman with short hair who has her hands clasped and held near her face. Next to her is text that reads "No wonder there's no place like" in cursive font. Under this is a rectangle that has the words "Farm and Home" in it in block letters.

Photograph of a man sitting on a table next to Kraft products. He has one leg fully up on the table, and the other on the floor. He is wearing a suit and smiling at the camera. On the table to the left is a jar of Kraft Mayonnaise and Velveeta. A curtain makes up the background.

Photograph of a window display for various NBC television programs. The sign at the top of the display reads "The Best in Entertainment plus Features for Learning and Living Channel 5" and below this sign are advertisements for four popular NBC programs, Time and Present, Continental Classroom, Meet the Press, and Our American Heritage, that include the shows' names and pictures of their hosts. To the left of these advertisements is a list of religious programs aired by NBC which include shows such as Sunday Church Services, How Christian Science Heals, and The Christophers. On the right side of the display is a plaque awarded to WBAP-TV by the U.S. Army for Outstanding Public Service.

Photograph of a man standing at a podium, addressing a full audience at the Gateway Theatre in Fort Worth, Texas.

Photograph of a box of Carnation instant nonfat dry milk.

Photograph of host Tom Mullarkey and a female guest on WBAP-TV's Teen-Age Downbeat show. Mullarkey is holding a TEEN magazine while the guest is sitting on a stool. They are in front of a background decorated with school pennants.

Photograph of students sitting in desks in a classroom on set. A teacher is smiling and leaning down to a student.

Photograph of an advertisement that has the word "Dependability" overlaid on a stone archway. There is a white triangle coming down from the middle stone at the top of the archway and pointing at the text. In the middle stone at the top of the archway there is a coat of arms.

Photograph of two pages of commemorative stamps. The top page mainly includes stamps from historic locations in the United States, including the Statue of Liberty and Fort Ticonderoga, and there are also some stamps for wildlife conservation. The bottom page mostly includes stamps with people's portraits, namely portraits of presidents.

Photograph of a teacher holding up a photo of an apple. He is standing in front of a classroom on set, where several students sit at desks in rows. A camera operator is visible to the left.

Photograph of a poster with writing in the middle that says "Farm and Home Savings Association, home office: Nevada, Missouri" in white font on a black box. Below that box in black font more writing says "Ft. Worth-915 Houston, Dallas-1210 Main." This poster is positioned in the middle of a large dark board.

Photograph of a can of Friskies dog food. The can includes a cartoon dog that is winking and licking his lips. The can is placed on a cloth backdrop.

Photograph of two pictures from two scenes from the movie Odds Against Tomorrow. The picture on the left is of a woman sitting in a chair holding a bowl in her lap. The right picture is of a man laying on a bed, as a woman has her hands on his shoulders.