This thesis features a qualitative analysis of eight Korean media products — both fiction and nonfiction. For many years, South Korea (hereafter also called Korea) has been called the "world's plastic surgery capital" by many publications, such as Business Insider and The New Yorker. Although Business Insider considers the United States the "vainest country in the world," the numbers of cosmetic surgeries, percentage wise, per person in Korea still outnumber those in the United States, with 20 procedures per 1,000 persons. In this thesis, I argue by using the cultivation theory that Korean television, such as K-Dramas, talk shows and films, which celebrate transformations and feature makeovers and thus normalize cosmetic surgery, create a fantastic space for viewers where the viewers are compelled to act on a media-generated desire to undergo cosmetic surgery in the belief that doing so will also transform or better their lives in the same way it does for the characters in these Korean television productions.

The serious investigation of humor's function in society is an emerging area of research in critical humor studies, a "negative" subsect of the extensive and "positive" research that assumes humor's goodness. Using Michael Billig's theory of ridicule as a framework, this study explored how humor operated to discipline characters who broke social norms or allowed characters to rebel against those norms. Layering this with gender performative theory, the study also investigated how different male and female characters used ridicule and were subject to it themselves. After examining ridicule in The Big Bang Theory, 2 Broke Girls, and The Odd Couple using a critical rhetorical analysis, the findings revealed that disciplinary ridicule was used more overtly throughout all three programs, while potentially rebellious ridicule emerged in only a few scenes. In addition, men were overwhelmingly the subjects of disciplinary ridicule, although women found themselves as subjects throughout all three programs as well. The discursive ridiculing of non-normative bodies constructed and maintained social norms about gender and sexuality, thereby uninviting these bodies from participating in society.