Presented by the Humble Oil & Refining Company, this production reviews college football highlights from the Southwest Conference during the 1956 season. Narrator Kern Tips recaps regular season conference games between the Baylor University Bears, Texas Tech University Red Raiders, University of Arkansas Razorbacks, Southern Methodist University Mustangs, Rice University Owls, University of Texas at Austin Longhorns, Texas A&M University Aggies, and Texas Christian University. It also takes a break from game highlights to feature several members of the 1956 All-Southwest honor team. At the conclusion, the film follows Southwest Conference champion TCU to the Cotton Bowl Classic game against Syracuse University.

Video footage from the WBAP-TV television station in Fort Worth, Texas, covering news highlights from the years 1956 and 1957.

Video footage from the WBAP-TV station in Fort Worth, Texas to accompany a news story about the new head couch for the University of Texas, Darrell Royal.

Video footage from the WBAP-TV station in Fort Worth, Texas to accompany a news story about Lyndon B. Johnson and Governor Allan Shivers both wanting to head Texas' Democratic Presidential convention delegation

Video footage from the WBAP-TV station in Fort Worth, Texas to accompany a news story about Governor Allan Shivers announcing that he would not seek reelection.

Video footage from the WBAP-TV station in Fort Worth, Texas, covering a news story about a meeting of a senate committee at the State Capitol to uncover why the state insurance commission allowed the U.S. Trust and Guaranty Company to continue selling high-interest-bearing drafts without a permit.