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3,931 Matching Results
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The Changing Face of Ralph Lauren's Advertising: A New Lifestyle Image and Increased Nudity
Advertising, which is an important sales tool for brands to the masses, may produce lasting impressions of a company and its products. These impressions rely on a consistent message over time to maintain a brand's image. This study examines how Ralph Lauren's advertising images have changed from a country club lifestyle image to urban/hip. In addition, the study examines the increased use of nudity and sexual imagery in Lauren's advertising. The findings were obtained by content analyzing all Ralph Lauren advertisements appearing in Gentlemen's Quarterly magazine from 1980 to 2000 (N=283). The study finds that Ralph Lauren lifestyle images have become more urban/hip, and that Lauren's advertising is utilizing more nudity, sexual interaction, and homoerotic imagery. By examining Ralph Lauren's shifting brand image via its advertising, this study contributes to a greater understanding of the connection between advertising and a company's brand image.
Date:
August 2001
Creator:
LaCaze, Tray
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library
"What we know is how we've survived": Tribal Emergency Management and the Resilience Paradox
In order to more fully inform moves toward equity in emergency management (EM), this research seeks to describe a general landscape of professional Tribal EM, and in particular, to examine how Tribal emergency managers and Tribal Nations are situated in relation to the EM enterprise (EME), and how they are doing resilience in their Tribal Nations. The findings presented in this dissertation reflect efforts to explore and document Tribal emergency managers' descriptions of their work and their perceptions about its context as they seek to do resilience in their Tribes. Specifically, qualitative interviews were conducted with Tribal emergency managers whose Tribal Nations span the United States. Findings indicate that there is significant variation among Tribal nations in terms of EM structures and capacities; Tribal emergency managers engage in a wide array of activities to promote resilience in their communities; and Tribal EM is becoming increasingly professionalized. Importantly, however, the research also uncovered a paradox in which Tribal emergency managers, both implicitly and explicitly excluded from the EME in many ways, find themselves doing resilience in the context of an increasingly popular disaster resilience paradigm that both increasingly shifts the burden of resilience to the local level, and expands the range …
Date:
May 2022
Creator:
Dent, Lauren
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library
Queerness, Futurity, and Desire in American Literature: Improvising Identity in the Shadow of Empire
This dissertation deploys queer theory and temporality to investigate the ways in which American authors were writing about identity at the turn of the twentieth century. I provide a more expansive use of queer theory, and argue that queerness moves beyond sexual and gender identity to have intersectional implications. This is articulated in the phrase "queer textual libido" which connects queer theory with affect and temporal theories. Queerness reveals itself on both narrative and rhetorical levels, and can be used productively to show the complex navigation between individual and national identity formation.
Date:
May 2021
Creator:
Vastine, Stephanie Lauren
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library
Cultures of Elite Theatre in the Elizabethan and Jacobean Masque: Four Incarnations
The early modern English masque is a hybrid form of entertainment that included music, dance, poetry, and visual spectacle, and for which there is no modern equivalent. This dissertation looks at four incarnations of the Elizabethan and Jacobean masque: the court masque, the masque embedded in the progress entertainment, the masque embedded in the commercial play, and the masque embedded in the commercial play performed at court. This study treats masques as a form of elite theatre (that is, theatre for, by, and about elite figures like monarchs and aristocrats) and follows them from the court to the countryside, through the commercial playhouse, and back again to the court in pursuit of a more nuanced picture of the hybridity and flexibility of early modern English performance culture.
Date:
May 2022
Creator:
Rogener, Lauren J
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 137, Ed. 1 Monday, December 10, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
December 10, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 42, No. 213, Ed. 1 Monday, March 5, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
March 5, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
El Heraldo De Brownsville (Brownsville, Tex.), Vol. 43, No. 137, Ed. 1 Monday, December 10, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
December 10, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 13, Ed. 2 Thursday, July 19, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
July 19, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 114, Ed. 3 Tuesday, November 13, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
November 13, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 312, Ed. 1 Tuesday, July 2, 1935
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
July 2, 1935
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 312, Ed. 2 Tuesday, July 2, 1935
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
July 2, 1935
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 106, Ed. 2 Sunday, November 4, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
November 4, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
El Heraldo De Brownsville (Brownsville, Tex.), Vol. 43, No. 312, Ed. 1 Tuesday, July 2, 1935
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
July 2, 1935
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 136, Ed. 2 Sunday, December 9, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
December 9, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 106, Ed. 1 Sunday, November 4, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
November 4, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
The Brownsville Herald (Brownsville, Tex.), Vol. 43, No. 136, Ed. 1 Sunday, December 9, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
December 9, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
El Heraldo De Brownsville (Brownsville, Tex.), Vol. 43, No. 136, Ed. 1 Saturday, December 8, 1934
Daily newspaper from Brownsville, Texas that includes local, state and national news along with advertising.
Date:
December 8, 1934
Creator:
Buell, Ralph L.
Object Type:
Newspaper
System:
The Portal to Texas History
Art Lies, Volume 67, Fall/Winter 2010
Journal containing essays, commentaries, and exhibition information regarding Texas artwork and other contemporary art issues.
Date:
2010
Creator:
Mueller, Kurt
Object Type:
Journal/Magazine/Newsletter
System:
The Portal to Texas History
Using the Stanislavski System to Teach Non-Realistic Acting
This study examined Stanislavski's system as it was explained in his three books, An Actor Prepares, Building A Character, and Creating A Character. The study then examined the applicability of the Stanislavski System to the theaters of Bertolt Brecht and Absurdist theatre as represented by Harold Pinter and Samuel Beckett.
Date:
August 1997
Creator:
Lee, Edward D. (Edward Dale)
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library
Articles on Drama and Theatre in Selected Journals Housed in the North Texas State University Libraries: a Bibliography
The continued publication of articles concerning drama and theatre in scholarly periodicals has resulted in the "loss" of much research due to the lack of retrieval tools. This work is designed to partially fill this lack by cassifying the articles found in fourteen current periodicals using Trussler's taxonomy. This bibliography could also be updated on a regular basis. The issues that are presently not available through the North Texas State University Libraries could be ordered, classified and appended to this work. In short, this thesis is a start toward the opening of the source material held by the campus libraries. But it is only a start. There is still a treasure trove yet to be developed.
Date:
December 1985
Creator:
Foster, Jimm
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library
The evaluation, development, and application of the correlation consistent basis sets.
Employing correlation consistent basis sets coupled with electronic structure methods has enabled accurate predictions of chemical properties for second- and third-row main group and transition metal molecular species. For third-row (Ga-Kr) molecules, the performance of the correlation consistent basis sets (cc-pVnZ, n=D, T, Q, 5) for computing energetic (e.g., atomization energies, ionization energies, electron and proton affinities) and structural properties using the ab initio coupled cluster method including single, double, and quasiperturbative triple excitations [CCSD(T)] and the B3LYP density functional method was examined. The impact of relativistic corrections on these molecular properties was determined utilizing the Douglas-Kroll (cc-pVnZ-DK) and pseudopotential (cc-pVnZ-PP) forms of the correlation consistent basis sets. This work was extended to the characterization of molecular properties of novel chemically bonded krypton species, including HKrCl, FKrCF3, FKrSiF3, FKrGeF3, FKrCCF, and FKrCCKrF, and provided the first evidence of krypton bonding to germanium and the first di-krypton system. For second-row (Al-Ar) species, the construction of the core-valence correlation consistent basis sets, cc-pCVnZ was reexamined, and a revised series, cc-pCV(n+d)Z, was developed as a complement to the augmented tight-d valence series, cc-pV(n+d)Z. Benchmark calculations were performed to show the utility of these new sets for second-row species. Finally, the correlation consistent basis …
Date:
December 2006
Creator:
Yockel, Scott
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library
Exploring Lifestyle Orientation, Attitudes Toward Lifestyle Merchandising, and Attitudes Toward Lifestyle Advertising as Predictors of Behavioral Intention to Purchase Lifestyle Home Furnishing Products
A number of lifestyle merchandising and advertising strategies are being used in the home furnishings industry. However, there is limited research regarding the effectiveness of these strategies. The purpose of this study was to explore consumers' attitudes toward the lifestyle concept. Analyses of several consumer behavior variables and descriptors offered noteworthy findings for the home furnishings industry. This study found that although lifestyle orientation is a valuable tool for delineating consumer markets, these segmentations were not significant determinates of consumers' preference for elements of the lifestyle construct. Retailers and manufacturers are not simply creating home furnishing collections that target the needs of specific psychographic segment, but rather creating lifestyles being aspired to obtain. Although respondents scored the attitude variables neutral, the current market environment offers many examples of successfully home furnishing implementations of the lifestyle concept. These success stories coupled with additional findings indicate consumers' positive response to lifestyle merchandising.
Date:
May 2005
Creator:
Wilbanks, Jennifer Kay
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library
Denton Record-Chronicle (Denton, Tex.), Vol. 114, No. 81, Ed. 1 Sunday, October 22, 2017
Daily newspaper from Denton, Texas that includes local, state, and national news along with advertising.
Date:
October 22, 2017
Creator:
Parks, Scott K.
Object Type:
Newspaper
System:
The Portal to Texas History
The Masculinity Masquerade: the Portrayal of Men in Modern Advertising
The depiction of gender in advertising is a topic of continuous discussion and research. The present study adds to past findings with an updated look at how men are represented in U.S. advertising media and the real effects these portrayals have on the male population under the theoretical framework of hegemony and social cognitive theory. This research is triangulated with a textual analysis of the ads found in the March 2013 editions of four popular print publications and three focus group sessions separated by sex (two all-male, one all-female), each of which is composed of a racially diverse group of undergraduate journalism and communications students from a large Southwestern university. The results of the textual analysis reveal little ethnic or physical diversity among male figures in advertising and distinguish six main profiles of masculinity, the most frequent of which is described as the "sophisticated man." The focus groups identify depictions of extreme muscularity and stereotypical male incompetence as the most negative representations, while humorous and hyperbolic portrayals of sexual prowess and hyper-masculinity are viewed positively as effective means of marketing to men.
Date:
August 2013
Creator:
Harper, Savannah
Object Type:
Thesis or Dissertation
System:
The UNT Digital Library