Doing, undoing, and redoing gender debates have established the omnirelevance and performativity of gender. Yet, little is known about the ways that individuals "do" gender in spaces that provide the opportunity for norms to be disrupted, such as subcultures. This study offers an empirical investigation into the performance of gender within the subculture known as EDM (electronic dance music) culture. Using 20 in-depth interviews that were conducted virtually, I analyze the way ravers experience and give meaning to gender within the EDM culture. I find that individuals within the EDM culture can participate in the doing, undoing, and redoing of gender and do so through the embodiment of their subcultural beliefs and ideology, known as PLUR (peace, love, unity, and respect). I argue that the embodiment of PLUR is gendered, and describe the body-reflexive practices that are associated with PLUR.