Supply Chain Transparency from a Stakeholder's Perspective: Analyzing the Risks and Benefits of Supply Chain Information Disclosure

Supply chain transparency is principally focused on a company's efforts toward disclosing information about their products, and their supply chain operations to the public. Essay 1 is a conceptual paper that examines the risks of disclosing supply chain mapping information to consumers and proposes an approach to developing risk mitigation strategies. This essay also develops a set of supply chain mapping conventions that support the development of an agility-focused supply chain map. Essay 2 employs an experimental design methodology to examine the impact of disclosing the ethnicity of a supplier on consumers' behaviors, while also capturing the extent to which a consumers' ethnic identity and prosocial disposition influence their behaviors. Finally, also using an experimental design, Essay 3 analyzes consumer outcomes based on disclosing no, partial, and full supply chain transparency information, and accounts for heterogenous consumer traits such as the importance of information to a consumer and their perceived quality of information. Collectively, these essays advance the body of knowledge that seeks to understand the risks and benefits of supply chain transparency, by conceptually identifying risks and proposing an approach to minimize the risks associated with supply chain transparency, and by illuminating the conditions that prompt favorable consumer outcomes.
Date: July 2023
Creator: Porchia, Jamie Montyl
System: The UNT Digital Library

Linguistic Racism in the Marketplace

Linguistic racism is faced by non-native customers due to their different language style when they go through the service exchange process. Despite its prevalence and importance, there is a dearth of research about linguistic racism in the marketing literature, especially from consumers' perspectives. This dissertation thus aims to address this gap by focusing on consumers' cognitive and affective responses as a result to their linguistic racism experiences when they interact with service employees (native speakers) from the host country. Toward this goal, first (Essay 1), a qualitative study is performed to anchor the dissertation in the customers' real-life experiences and to help identify key associated themes which are further empirically examined (Essay 2 & 3) in this three-essay format dissertation. Essay 2 empirically investigates if the identity assignment through ones' language style makes customers feel stigmatized and influence their psychological well-being. In addition, how these experiences subsequently influence their inclination to use technology-mediated interfaces. Similarly, the main objective of Essay 3 was to employ a sociological perspective to examine the impact of language-based chronic social exclusion on non-native customers' psychological and behavioral responses in the marketplace. Moreover, their intention to pay higher tip as a refocusing strategy when these customers …
Date: July 2023
Creator: Malik, Aaminah Zaman
System: The UNT Digital Library

Brand Rivalries and Their Effect on Consumer Choices

This dissertation extends our understanding of how rivalries are formed, what their antecedents are, and how and why they influence consumer choices. Furthermore, the psychological processes underlying the rivalry effects and the moderating effects of temporal focus are uncovered.
Date: August 2020
Creator: Alvarado Karste, Juan Diego
System: The UNT Digital Library

Behavioral Transportation: The Role of Psychological, Cognitive, and Social Factors in Distracted Driving Behavior

Logistics 4.0 suggests that increased automation can enhance performance, while Logistics 5.0 emphasizes the advantages of a modern workforce that combines humans and emerging technologies. However, the logistics industry needs a deeper understanding of human factors, an area that has been overlooked so far. To bridge this research gap, this dissertation investigated distracted driving behavior among individuals involved in transportation and logistics-based applications. This investigation employed both qualitative and quantitative research methods. Essay 1 focuses on a systematic literature review (SLR) that comprehensively analyzes published research on self-response studies regarding distracted driving behavior. The study identifies five overarching categories of distractions: (a) cell phone-related, (b) technology-related, (c) nontechnology-related, (d) psychological, and (e) personality. The findings underscore the substantial research conducted on self-reported distractions associated with cell phones and technology. Essay 2 employs the protection motivation theory (PMT) to develop hypotheses that predict the engagement of young drivers in texting while driving (TWD). In addition to TWD, the survey also included cognitive failure to examine the indirect effects of PMT on TWD within a mediation framework. The results, obtained through structural equation modeling with 674 respondents aged 18-25, indicate that several factors including response cost, threat vulnerability, cognitive failure, self-efficacy, and …
Date: July 2023
Creator: Gabaldon, Janeth
System: The UNT Digital Library
The Embarrassment Paradox: Encouraging Compensatory Consumption in Morality-Laden Contexts (open access)

The Embarrassment Paradox: Encouraging Compensatory Consumption in Morality-Laden Contexts

This research introduces the unique context of immoral inaction—situations in which consumers have the opportunity to engage in virtuous behaviors but opt against doing so. Through five studies I demonstrate that in such contexts, embarrassment—a negatively valenced self-conscious moral emotion evoked by the perception that one's behavior is worthy of judgment by others—interacts with the use of approach-motivated coping strategies to lead consumers to engage in prosocial compensatory behaviors. Though extant literature suggests that marketers seeking to evoke prosocial behaviors should employ communications and promotions framed to elicit consumers' guilt, such studies are based in contexts whereby individuals feel guilty and/or embarrassed because of something they have done, not for something they did not do. This research suggests that that the condition of immoral inaction serves to evoke a contrasting psychological mechanism that reverses these findings, making embarrassment a more effective driver of desired outcomes when marketers seek to promote overcoming past inactions. These findings are discussed in light of their implications for research and application.
Date: August 2020
Creator: Bennett, Andrea Rochelle
System: The UNT Digital Library
All for the Greater Good: A Strategic, Tactical, and Operational Level Analysis of Supply Chain Goal and Incentive Alignment (open access)

All for the Greater Good: A Strategic, Tactical, and Operational Level Analysis of Supply Chain Goal and Incentive Alignment

Goal and incentive alignment are a means of establishing collaborative behavior in supply chains. Essay 1 examines goal and incentive alignment at the strategic level in the purchasing process. It employs survey research in conjunction with structural equation modelling to examine the source selection strategy as a means of aligning the goals of the offeror with those of the buyer. Essay 2 examines goal and incentive alignment at the tactical level. It uses discrete event simulation to explore how the pursuit of localized profit objectives affects the global profitability of a supply chain. Lastly, Essay 3 examines goal and incentive alignment at the operational level. By employing a hybrid simulation approach to model a complex product refurbishment process, this research demonstrates that evaluating subprocesses based solely on their throughput does not equate to greater cost savings for the company at the focal point of this case study. These essays contribute to the body of knowledge in several ways. To the best of the author's knowledge, Essay 1 demonstrates the first empirical linkage, in the realm of public procurement, between the fear of a bid protest and the appropriateness of the sourcing strategy. Similarly, Essay 2 represents the first adaptation of …
Date: July 2023
Creator: McConville, Sean Cask
System: The UNT Digital Library